E-Commerce & Digital Marketing Assistant Manager
- company
- Goodhood Store
- location
- London, England, United Kingdom
- posted
- 8 Jun
- **The Role**
- This role will sit at the centre of Goodhood’s digital operation, working directly with the Head of E-commerce & Digital to drive performance across all online channels.
- You will be responsible for supporting the day-to-day running of the website and digital marketing ecosystem, ensuring campaigns are executed to a high standard, on time, and with a clear commercial focus.
- You will act as a key link between departments creative, studio, customer service, and warehouse, helping to keep the entire digital function aligned, efficient, and accountable.
- You will be expected to take ownership, make decisions, and bring structure to a fast-moving environment, while maintaining the Goodhood tone and standard across all touchpoints.
- **Responsibilities:**
- **E-commerce & Trading**
- Support the daily trading of the website, ensuring products, collections and content are accurate and optimised
- Own site merchandising, including category curation, product sorting and launch execution
- Monitor site performance and identify opportunities to improve conversion rate and AOV
- Ensure all product launches are set up correctly and delivered on time
- **Campaign Execution**
- Manage the delivery of campaigns across site such as our in-house, email and paid channels
- Brief and coordinate with creative and studio teams to ensure assets are delivered to spec and on schedule
- Maintain consistency across all campaign touchpoints
- **Studio & Production**
- Support the management of the in-house studio, ensuring all shoots are planned, executed and delivered on time
- Work closely with photography and production to align shoot lists with trading priorities
- Ensure all imagery meets required standards, formats and deadlines for site and marketing channels
- Help improve studio workflows, balancing quality and output
- **Email & CRM (Klaviyo)**
- Build and deploy campaigns and flows in Klaviyo
- Support segmentation and targeting to improve engagement and revenue
- Monitor performance and optimise based on results
- **Paid Media Support**
- Work alongside agency partners and internal teams on Google Ads and Meta Ads
- Ensure products, feeds and assets are aligned with campaign strategy
- Support reporting and performance tracking
- **Operations & Process**
- Help define and improve workflows across digital, studio and customer service
- Ensure deadlines are met across all weekly deliverables (imagery, campaigns, uploads)
- Support problem solving across stock, launches and customer experience
- **Reporting & Analysis**
- Track weekly performance across key metrics including revenue, conversion, AOV and channel contribution
- Identify trends, issues and opportunities, feeding back into strategy
- Maintain clear and consistent reporting standards
- **Requirements**
- 2–4 years experience in an e-commerce or digital marketing role
- Strong understanding of Shopify and e-commerce best practice
- Experience working with email platforms such as Klaviyo
- Familiarity with paid media platforms (Google Ads and Meta Ads)
- Highly organised with strong attention to detail
- Commercially minded with a proactive approach to problem solving
- Able to manage multiple projects in a fast-paced environment
- **What We’re Looking For**
- Someone who takes ownership and follows things through properly
- Someone who can bring structure and clarity, not just execute tasks
- Someone who understands both brand and performance, and knows how to balance the two
- Someone who communicates clearly and keeps standards high