E-Commerce Manager, APAC
- company
- RIMOWA GmbH
- location
- SG
- work mode
- remote
- posted
- 17 Apr
- Welcome to RIMOWA, the first German Maison of the LVMH Group. We are a global lifestyle brand with a mission to create the essential tools for a lifetime of travel. For more than 120 years, we’ve dedicated ourselves to develop unique products where function coexists with luxury, heritage with innovation, and craftsmanship with design. At RIMOWA we believe that great ambitions demand resilient companions. It’s why our tools are created with longevity in mind. Because the most meaningful journeys last more than a trip, they last a lifetime.
- Please join us to discover your own.
- **About the Role**
- We are seeking an experienced and commercially driven E-Commerce Manager, APAC to lead, strategise and scale our e-commerce business across the region. This role is critical in driving sustainable growth across markets at different stages of maturity, from established to emerging, while delivering a best-in-class customer experience and driving a deeply localised and detail-oriented approach to e-commerce strategy and operations across the region. You will own the regional e-commerce strategy and performance, working cross-functionally to unlock growth opportunities, optimise the customer journey, and deliver strong commercial results. This role requires strong capabilities in driving excellence across various e-commerce domains, including sales, operations, product analysis, performance marketing, and market-specific localisation.
- Roles and Responsibilities
- Own e-commerce performance across APAC, with full accountability for growth, scalability, and P&L delivery.
- Identify and drive market-specific growth opportunities, developing highly granular and localised strategies tailored to the unique dynamics of each market across the APAC digital landscape, and initiating strategies for both emerging and established markets.
- Lead end-to-end e-commerce strategy and execution, from commercial planning to campaign delivery and optimisation.
- Optimise the customer journey and conversion funnel, enhancing UX and driving performance across all digital touchpoints.
- Drive performance marketing in collaboration with regional teams, with a strong focus on ROI, conversion, and lower-funnel impact specifically enhancing capabilities in paid social & paid search strategies.
- Leverage data and analytics to inform decisions, continuously improving traffic quality, engagement, and conversion.
- Champion a customer-centric approach, translating insights into actions that improve experience and loyalty.
- Collaborate cross-functionally with Supply Chain, Merchandising, Retail, Marketing, CRM etc... to deliver seamless omnichannel experiences.
- Oversee e-commerce operations, ensuring excellence across order management, customer service, and platform performance.
- Lead and develop a regional team, including remote management, while fostering a high-performance and growth-oriented culture.
- Work Requirement:
- 8–10+ years’ experience in e-commerce or digital business, ideally within APAC, with demonstrable experience in launching new e-commerce markets.
- Strong commercial acumen with P&L ownership experience and a track record of delivering profitable growth.
- Deep understanding of APAC e-commerce markets, including scaling both established and successfully initiating operations in emerging markets.
- Results-driven self-starter, with the ability to operate both strategically and hands-on.
- Strong expertise in performance marketing and digital analytics, with a data-led mindset.
- Customer-first approach, with experience optimising online journeys and driving conversion.
- Proven ability to collaborate across functions in a fast-paced, matrix organisation.
- People leadership experience, with a passion for coaching and developing talent.
- Experience with Salesforce Commerce Cloud or similar platforms is a plus.
- Background in premium/luxury or lifestyle brands preferred.