Ecommerce Platform Manger - Shopify

• **About Natural Baby Shower**
• Established in 2007, Natural Baby Shower is a fast-growing, innovative online nursery retailer, passionate about delivering an exceptional customer experience while promoting sustainability.
• We offer a carefully curated range of high-quality baby and parenting products from over 130 premium brands. Alongside this, we’re proud of our supportive team culture and strong ethical values, guided by our CARE principles:
• **Collaborate, Aspire, Respect, Evolve.**
• **The Opportunity**
• We’re looking for a
• **Shopify Platform Manager**
• who thrives in a fast-paced, high-impact ecommerce environment and wants to make a real difference.
• As an independent business, we move quickly. Ideas don’t sit still here - you’ll be able to test, implement, and see the results of your work in real time.
• You’ll work alongside a smart, ambitious, and forward-thinking team who are constantly challenging how things can be done better. If you enjoy solving complex problems, improving processes, and turning ideas into action, you’ll fit right in.
• **What You’ll Be Doing**
• You’ll own and continuously improve the performance, structure, and customer experience of our ecommerce platform. This role combines hands-on execution with the opportunity to identify improvements, optimise performance, and shape how we scale.
• **Platform Management & Performance**
• Own and manage the Shopify platform and product ecosystem
• Ensure strong site performance, speed, and user experience across all devices
• Monitor key KPIs (conversion rate, AOV, traffic, bounce rate) and identify opportunities for improvement
• Troubleshoot issues and coordinate fixes where needed
• **Product Data & Scalability**
• Manage a large, complex product catalogue with high SKU volume
• Maintain accurate, structured, and scalable product data across all attributes
• Oversee metafields, metaobjects, and taxonomy
• Improve site search, filtering, and data logic
• Develop and maintain clear data standards and processes
• **Merchandising & Content**
• Execute and optimise onsite merchandising across homepage, PLPs, PDPs, and campaigns
• Manage product listings, content, pricing, and categorisation
• Ensure content is accurate, commercially effective, and aligned with brand standards
• Support seasonal campaigns and landing page execution
• **Customer Experience & Personalisation**
• Own and optimise personalisation tools (e.g. Nosto) and recommendation logic
• Continuously improve the customer journey, from navigation through to checkout
• Identify opportunities to enhance conversion through testing and optimisation
• **Promotions & Campaign Execution**
• Oversee promotions, discounts, and campaign mechanics
• Validate, test, and launch campaigns with accuracy
• Manage bundle setups and promotional workflows
• Build efficient, repeatable processes for execution
• **Performance, Data & Integration**
• Analyse ecommerce performance and provide actionable insights
• Collaborate with marketing to align onsite activity with campaigns
• Ensure tracking, tagging, and SEO fundamentals are in place
• **Operations & Platform Development**
• Ensure smooth product launches and operational delivery
• Support platform enhancements, integrations, and tools
• Work with partners to improve functionality
• **Team Leadership**
• Manage and develop a small ecommerce operations team
• Prioritise workloads, maintain standards, and ensure delivery
• Implement SOPs and maintain strong QA processes
• **WHY JOIN US?**
• Be part of a growing, purpose-led business
• Collaborative and supportive team
• Opportunity to shape and improve the ecom site
• Hybrid working and flexibility
• Competetive salary

Benefits

• discounts, enhanced maternity, paternity and sick pay benefits
• Generous holiday