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Remote-Manager, Loyalty, Rewards & Lifecycle Marketing

company
IntePros
location
United States (remote)
work mode
remote
posted
15 May
  • Our innovative healthcare services client is seeking a Manager, Loyalty, Rewards & Lifecycle Marketing to help shape and optimize donor engagement strategies across a growing network of concept centers. This role will focus on building meaningful, long-term customer relationships through loyalty programs, lifecycle marketing strategies, and personalized engagement experiences across both digital and in-person channels.
  • **Key Responsibilities**
  • Develop and evolve loyalty and rewards strategies, including tiers, incentives, benefits, and engagement programs
  • Define lifecycle marketing strategies across acquisition, onboarding, engagement, retention, and reactivation
  • Partner with Pricing, CRM, Brand, Analytics, Digital Product, and Operations teams to align strategy and execution
  • Support donor-facing messaging, lifecycle journeys, and digital experiences
  • Lead test-and-learn initiatives to improve engagement, retention, and customer satisfaction
  • Monitor KPIs and provide strategic recommendations based on customer behavior and program performance
  • Collaborate with internal and external partners to support scalable program execution
  • **Required Experience**
  • 6–8+ years of experience in loyalty marketing, lifecycle marketing, CRM strategy, or customer engagement
  • Experience supporting or managing loyalty/rewards programs with measurable business impact
  • Strong cross-functional collaboration skills with analytics, pricing, digital, and marketing teams
  • Ability to translate data insights into actionable strategies and recommendations
  • Excellent communication and stakeholder management skills
  • **Preferred Experience**
  • Experience in regulated, trust-based, or high-consideration consumer environments
  • Exposure to segmentation strategies, test-and-learn methodologies, and incentive models
  • Experience supporting both digital and physical customer journeys
  • This is a great opportunity to help shape the future of customer engagement and loyalty strategy within a highly collaborative and mission-driven environment.
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