Digital Marketing & E-Commerce Growth Specialist

• **Digital Marketing & E-Commerce Growth Specialist**
• **Salary:** £40,000 per annum
• **Location:** Premier Equine, Goxhill, North Lincolnshire
• **Job type:** Full-time, permanent
• **Working hours:** Office-based role, Monday to Friday, 9:00am–5:30pm, 37.5 hours per week
• **About Premier Equine**
• Premier Equine is a premium equestrian brand with a strong reputation for quality, performance and thoughtful product design.
• We are a fast-moving business with a growing online presence, serving both B2C and trade customers in the UK and internationally. Our products are designed for riders who expect reliability, comfort and attention to detail, from everyday training to competition.
• We are now strengthening our digital marketing and e-commerce activity, with a clear focus on customer acquisition, retention, online experience and commercial growth.
• This role is an opportunity to make a visible impact within a brand with strong products, loyal customers and clear growth potential.
• **About the Role**
• Premier Equine is looking for a **Digital Marketing & E-Commerce Growth Specialist** to support the next stage of our online growth.
• This is a hands-on specialist role, not a management position. We are looking for someone with strong experience across digital marketing, e-commerce, email marketing, SEO, social media content and customer journey improvement.
• The right person will help improve how customers discover Premier Equine, how they move through the website, how they respond to campaigns and how we encourage repeat purchase.
• This role would suit someone who understands both brand quality and commercial performance.
• **Key Responsibilities**
• Support website and Shopify content updates
• Improve product pages, collection pages and campaign landing pages
• Support new product launches online
• Create and improve email marketing campaigns
• Review and improve automated customer flows
• Support customer segmentation, retention and win-back activity
• Improve SEO content, blogs and product/category pages
• Support social media and campaign content planning
• Help create stronger product and campaign messaging
• Review campaign performance and suggest practical improvements
• Help improve customer journey, conversion and repeat purchase activity
• **Experience Required**
• The ideal candidate will have experience in several of the following areas:
• Shopify or another e-commerce platform
• Klaviyo or a similar email marketing platform
• Email marketing campaigns
• Automated flows and customer journeys
• Customer segmentation and retention
• SEO content
• Social media content
• Product launch campaigns
• Website content management
• Digital performance reporting
• Experience in premium retail, fashion, sportswear, lifestyle or equestrian would be an advantage.
• **About You**
• We are looking for someone who is:
• Commercially aware
• Hands-on and self-motivated
• Confident with digital tools
• Strong with written English
• Comfortable reviewing performance data
• Creative but practical
• Detail-focused
• Able to work at pace
• Interested in customer behaviour and online growth
• Open to testing, learning and improving
• You should already have real experience in digital marketing or e-commerce and be ready to make a visible impact.
• **What Success Looks Like**
• Success in this role will be seen through stronger email performance, improved customer journeys, better segmentation, stronger SEO content, more effective product launches and measurable growth in online sales and repeat purchase activity.
• **Why Join Premier Equine?**
• This is an opportunity to join a recognised equestrian brand at an important stage of growth.
• You will work across real campaigns, real customer journeys and real commercial projects. Your work will directly support how customers discover Premier Equine, how they engage with the brand and how they return to buy again.
• We are looking for someone who wants responsibility, pace and the chance to make a clear difference.
• Pay: £40,000.00 per year

Benefits

• Casual dress
• Employee discount
• On-site parking
• Ability to commute/relocate:
• Goxhill DN19 7NQ: reliably commute or plan to relocate before starting work (required)
• Application question(s):
• Do you have experience with Shopify or another e-commerce platform?
• Briefly describe one digital marketing or e-commerce project you have worked on and what result it achieved.

Experience

• digital marketing or e-commerce: 2 years (required)
• Work Location: In person