Ecommerce Manager
- company
- Ferla Bikes Inc.
- location
- Los Angeles, CA, United States
- work mode
- hybrid
- posted
- 26 Aug
- About Ferla Bikes
- Ferla Bikes is a growing company specializing in innovative family, cargo, and commercial bicycle solutions. As we continue to expand our online presence and integrate artificial intelligence into our sales, marketing, and business operations, we are looking for a highly motivated
- **E-Commerce Manager & AI Specialist**
- to join our team.
- This is a hands-on position for someone who understands e-commerce, digital marketing, and emerging AI technology—and knows how to turn those tools into measurable business growth.
- Position Overview
- The E-Commerce Manager & AI Specialist will be responsible for managing and improving Ferla Bikes' online sales channels while identifying and implementing AI-powered solutions throughout the business.
- The ideal candidate is both
- **creative and analytical**
- You should be comfortable managing an e-commerce website, improving product listings and conversion rates, analyzing online performance, creating digital campaigns, and using AI tools to make our marketing and operations faster and more effective.
- We are looking for someone who doesn't simply maintain an online store—we want someone who actively looks for ways to
- **increase traffic, improve conversions, automate repetitive work, and grow online revenue.**
- Key Responsibilities
- E-Commerce Management
- Manage and optimize the Ferla Bikes e-commerce website and online storefront.
- Create, update, and improve product pages, descriptions, images, collections, pricing, promotions, and landing pages.
- Monitor website performance, customer behavior, conversion rates, abandoned carts, and online sales.
- Develop strategies to increase website traffic, conversion rates, average order value, and overall e-commerce revenue.
- Coordinate online promotions, product launches, seasonal campaigns, and special offers.
- Identify and resolve issues affecting the online customer experience.
- Work with management, sales, and operations to ensure online product information, inventory, and promotions remain accurate.
- Assist with SEO and organic search strategies.
- Monitor competitors and identify new opportunities within the e-bike, cargo bike, family bike, and commercial mobility markets.
- AI & Automation
- Research and implement AI tools that can improve Ferla's sales, marketing, customer service, and internal operations.
- Use AI to improve product descriptions, SEO content, advertising campaigns, email marketing, and customer communications.
- Develop AI-assisted workflows and automations to reduce repetitive administrative tasks.
- Help create and maintain AI-powered customer service and sales tools.
- Build effective prompts, workflows, and internal AI processes for different departments.
- Train team members on appropriate and effective use of AI tools.
- Continuously evaluate new AI platforms and technologies that could benefit the company.
- Maintain human review and quality control over AI-generated customer-facing content.
- Digital Marketing & Growth
- Assist with Google, Meta, email, and other digital marketing campaigns.
- Develop strategies for customer acquisition and retention.
- Use analytics to determine which products, campaigns, and marketing channels are generating results.
- Improve email marketing campaigns, abandoned-cart recovery, customer follow-ups, and promotional communications.
- Work with the team to develop creative content for products, campaigns, and social media.
- Track KPIs and provide regular reports on e-commerce performance and opportunities for improvement.
- Qualifications
- Experience managing an e-commerce website or online retail business.
- Strong understanding of e-commerce strategy, conversion optimization, and digital marketing.
- Practical experience using modern AI tools for business, marketing, content creation, research, or automation.
- Experience with platforms such as Shopify or similar e-commerce systems.
- Familiarity with Google Analytics, Google Ads, Meta advertising, SEO, email marketing, and CRM platforms is preferred.
- Ability to analyze data and turn findings into actionable improvements.
- Strong written communication and content-development skills.
- Excellent attention to detail and organizational skills.
- Ability to manage multiple projects and priorities.
- Comfortable learning new technology quickly and independently.
- Strong problem-solving skills and a proactive mindset.
- What We're Looking For
- We want someone who is excited about both
- **e-commerce and artificial intelligence**
- and understands that these technologies are rapidly changing how businesses operate.
- The right person will constantly ask:
- **How can we sell more online?**
- **How can we improve the customer's experience?**
- **How can AI make this process faster or better?**
- **What can we automate?**
- **What are we not doing today that could help Ferla grow tomorrow?**
- This position offers an opportunity to have a direct impact on Ferla Bikes' digital growth and help shape how AI is incorporated throughout the company.
- What Ferla Offers
- Full-time position with
- **hybrid work possibilities**
- Opportunity to work with a growing and innovative brand
- Direct involvement in e-commerce and company growth initiatives
- Opportunity to implement new AI technologies and workflows
- Performance-based growth opportunities
- Collaborative, fast-paced work environment
- Apply
- Please submit your
- **resume**
- along with a brief introduction explaining your experience with e-commerce and AI.
- Candidates are encouraged to include examples of e-commerce websites, digital campaigns, AI automations, marketing projects, or other relevant work they have completed.
- **Ferla Bikes is an Equal Opportunity Employer.**