Ecommerce Marketplace “Person” (Amazon-Focused)
- company
- Lakanto
- location
- Orem, UT, United States
- posted
- 22 May
- Job Type
- Full-time
- **Description**
- We are seeking a highly skilled and execution-driven
- **Ecommerce Marketplace**
- **“Person”**
- to own and scale our marketplace channels, with a primary focus on Amazon and secondary responsibility for Walmart.com and other emerging platforms like TikTok Shop, etc.
- This role will be instrumental in driving performance across all aspects of marketplace operations – from listings and advertising to inventory and analytics. You will play a key role in accelerating growth, improving efficiency, and ensuring best-in-class execution across our marketplace ecosystem. You will work alongside the Ecommerce team, especially the VP of Ecommerce, to take ownership of day-to-day execution, optimization, and growth across all marketplace touchpoints - allowing leadership to focus on strategic expansion while you drive performance.
- You are not only a coordinator - but you are also an operator. You move fast, solve problems independently and collectively, and know how to consistently turn data into revenue.
- **Why This Role Matters**
- This is a high-impact role at a pivotal moment and sits at the center of our ecommerce growth engine. We are needing to unlock faster growth, stronger brand control, and improved performance for long-term scalability.
- **Who You Are**
- Highly accountable - you take ownership and deliver results
- Detail-obsessed but able to prioritize what actually moves revenue
- Fast-moving and comfortable managing multiple priorities
- Data-driven, but decisive - you use data to decide, not to stall
- Naturally proactive - you fix problems before they’re escalated
- Scrappy but structured - you can build and then systematize
- **What Success Looks Like (First**
- **3**
- **Months)**
- Improved listing quality and conversion rates across priority SKUs
- Well-structured, scalable PPC campaigns with improving efficiency (TACoS trending down, revenue growing, gaining marketshare)
- Strong catalog health with minimal suppressions or operational issues
- Improved in-stock rates and coordination with inventory planning
- Increased speed and consistency of execution across marketplace initiatives
- **Key Responsibilities**
- **Amazon Channel Ownership (Primary Focus)**
- Fully own Amazon Seller/Vendor Central operations end-to-end
- Manage and optimize product listings (SEO, titles, bullets, A+ content, storefront)
- Execute and continuously optimize PPC campaigns (Sponsored Products, Brands, Display, etc.)
- Monitor and improve key performance metrics: conversion rate, TACoS, ACoS, CTR, CVR, session share
- Own and maintain catalog health: suppressions, stranded inventory, listing issues, variations
- Partner and manage inventory forecasting and FBA performance (in-stock rates, sell-through, storage limits)
- Identify and act on growth opportunities: keyword expansion, listing tests, pricing strategies
- **Marketplace Expansion & Optimization**
- Support Walmart.com and other marketplaces (setup, optimization, troubleshooting) \*same responsibilities as Amazon channel.
- Identify opportunities for assortment expansion and marketplace-specific strategies
- **Performance & Analytics**
- Analyze marketplace & per SKU data to identify trends, issues, and opportunities
- Build and maintain reporting dashboards for weekly/monthly performance
- Provide actionable insights - not just data
- **Execution & Speed**
- Rapidly implement changes and optimizations across listings, ads, and backend systems without bottlenecks
- Troubleshoot issues directly with Seller Support when needed
- Own timelines and deliverables to ensure consistent, high-quality execution
- **Cross-Functional Collaboration**
- Work with Marketing & Creative team to develop high-converting content
- Partner with supply chain on forecasting and inventory planning
- Align with leadership on promotional strategy and growth initiatives
- **Requirements**
- 3–5+ years of in depth hands-on Amazon experience (Seller Central and/or Vendor Central)
- Proven track record of growing Amazon revenue and improving efficiency metrics
- Deep expertise in Amazon PPC (campaign structure, optimization, scaling)
- Strong understanding of Amazon SEO and conversion + ranking factors
- Experience with tools such as Helium 10, Jungle Scout, Data Dive, or similar
- High proficiency in Excel/Google Sheets (data analysis, forecasting)
- Experience managing catalogs with multiple brands, 100s of SKUs, and variations
- **Preferred**
- Experience managing $20M–$50M+ annual Amazon revenue, as well as doubling Amazon growth
- Familiarity with Walmart and Walmart’s PPC, plus other Ecommerce Marketplaces
- Experience in CPG, supplements, or better-for-you food/beverage products