M&M’S Ecommerce & Marketplaces Key Account Manager - M/F/X
- company
- Mars
- location
- Paris, Île-de-, France
- posted
- 19 May
- **Job Description**
- **Location:**
- Haguenau
- **Segment:**
- Mars Wrigley
- **Type of contract:**
- Assignement until end of November 2026
- The Ecommerce & Marketplace Key Account Manager is responsible for driving the growth of the
- **Direct-to-Business (D2B), marketplaces, pureplay and ecommerce channels across Europe**
- including Amazon and key B2B professional customers.
- This role leads the
- **end-to-end development of the B2B and marketplace ecosystem**
- including commercial strategy, innovation, partnerships, and P&L ownership. The associate is accountable for expanding the
- **personalized M&M’S offering for corporate, promotional and retail partners**
- while unlocking digital growth through strong ecommerce fundamentals, perfect digital store execution, and strategic account management.
- Key KPIs include
- **Net Sales Value (NSV), revenue growth, profitability, new client acquisition, repeat business growth, and marketplace performance.**
- **What are we looking for?**
- 5+ years experience in Ecommerce, Digital Sales, Marketplace management or Business Development
- Experience managing Amazon, marketplaces or digital retail channels (preferred)
- Experience in B2B commercial development or key account management (preferred)
- Strong commercial and negotiation capabilities
- Ecommerce and digital marketplace expertise
- P&L management and financial acumen
- Strategic thinking and innovation mindset
- Strong stakeholder management and relationship building
- Ability to operate in fast-paced entrepreneurial environments
- **What will be your key responsibilities?**
- Drive Growth of B2B, Marketplaces and Pureplay Ecommerce
- Lead the commercial development of the D2B, Amazon pureplay and B2B ecommerce businesses across Europe.
- Own the end-to-end P&L of the marketplaces and B2B businesses, ensuring sustainable growth and profitability.
- Identify and unlock new digital growth opportunities across marketplaces, pureplay retailers and professional customers.
- Track and optimize Perfect Digital Store fundamentals across ecommerce platforms (content, visibility, conversion, ratings, availability).
- Develop Strategic Marketplace & Key Account Partnerships
- Build and maintain long-term relationships with key digital customers and strategic partners.
- Manage negotiations, commercial terms, and joint business planning with marketplaces and B2B partners.
- Develop and grow partnerships with top retailers and experiential brands through personalized M&M’S offerings (e.g., Disneyland Paris collaborations).
- Identify and onboard new strategic accounts to expand the M&M’S ecosystem.
- Expand the Professional B2B Business
- Drive multi-channel expansion with professional customers across Europe.
- Develop and manage the corporate and promotional product range, including:
- Personalized M&M’S products
- Custom corporate gifts and branded goodies
- End-of-year gifting programs
- Bespoke corporate offerings
- Manage the B2B e-commerce experience via MMS.com/business, enabling autonomous purchasing and tailored corporate solutions.
- Manage the B2B Sales Ecosystem
- Manage the B2B Consumer Care call center, including:
- Setting revenue and performance targets
- Supervising KPIs and service performance
- Leading the work of dedicated multilingual B2B sales agents
- Oversee the distributor and reseller network, including:
- Contract negotiation
- Commercial partnerships
- Distribution and co-packing agreements
- Drop-shipping partnerships
- Lead Innovation & Business Expansion
- Lead and support innovation initiatives that unlock new growth opportunities across B2B and marketplace channels.
- Develop new product formats and personalized solutions for professional customers.
- Identify emerging trends in corporate gifting, promotional merchandise and digital commerce.
- Partner with Marketing, Supply Chain and Finance teams to bring new concepts to market.
- Business Development & Industry Presence
- Generate new business through lead generation, prospecting and relationship building.
- Organize and attend key B2B industry trade shows and commercial events to drive awareness and client acquisition.
- Build and maintain a robust pipeline of potential customers and partners.
- Leverage CRM tools to track opportunities and customer engagement.
- **What can you expect from Mars?**
- At Mars, we believe in a relationship of mutual trust, dignity and respect between our company and Associates that is more meaningful than the standard employer/employee relationship.
- As Associates, we can expect to be respected, supported and valued as individuals, to be treated fairly and equitably.
- You will join the most iconic segment of Mars and the world's largest chocolate manufacturer, which includes M&Ms, Snickers, Twix, Maltesers, Freedent, Airwaves and Be-Kind cereal bars
- You will join the 1750 Mars Wrigley Associates spread over the 3 sites in Alsace
- In Haguenau, you will work on the site of the largest M&M's factory in Europe and the second largest in the world
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