eg
jobs/hire hangar

Paid Media Marketer – E-Commerce

company
Hire Hangar
location
Honduras - Tegucigalpa, Argentina (remote)
work mode
remote
posted
3 Jul
  • Join Hire Hangar and work with fast-growing global companies while building a long-term, remote career.
  • **Job Title** Paid Media Marketer – E-Commerce (TikTok & Meta Ads)
  • **Location** Remote
  • **Time Zone** US Time Zones (EST–PST)
  • **Role Overview** We are looking for a results-driven Paid Media Marketer with deep expertise in TikTok Ads and Meta Ads to join our fast-growing e-commerce team. This is a full-time, performance-focused role centered on building, scaling, and optimising paid advertising campaigns across TikTok (primary platform) and Meta. The ideal candidate has hands-on experience with TikTok Shop, understands the e-commerce buyer journey, and can combine creative thinking with analytical rigour to drive measurable growth.
  • **Key Responsibilities**
  • Plan, build, and manage paid media campaigns across TikTok Ads and Meta Ads (Facebook & Instagram) with a primary focus on TikTok
  • Set up, optimise, and scale TikTok Shop campaigns including product-linked ads, affiliate collaboration coordination, and shoppable content strategy
  • Develop and test ad creatives in collaboration with creative teams, including UGC-style content, short-form video hooks, and product-focused formats native to TikTok
  • Monitor and manage campaign budgets, bids, audiences, and placements to maximise ROAS and minimise CAC
  • Conduct ongoing A/B testing of creatives, copy, audiences, and landing pages to continuously improve performance
  • Analyse campaign data and produce regular performance reports with insights and recommendations
  • Stay current on TikTok algorithm updates, ad product releases, and e-commerce trends to ensure campaigns remain competitive
  • Collaborate with the broader marketing and e-commerce team on promotional calendars, product launches, and seasonal campaigns
  • **Required Qualifications**
  • Proven experience managing TikTok Ads campaigns in an e-commerce environment, with demonstrated ability to scale profitably — this is non-negotiable
  • Hands-on experience with TikTok Shop, including product catalogue setup, shop-linked ad campaigns, and creator/affiliate coordination
  • Solid experience running Meta Ads (Facebook & Instagram) for e-commerce brands
  • Strong understanding of paid social funnels, retargeting strategies, and audience segmentation for product-based businesses
  • Analytical proficiency — comfortable reading data, drawing insights, and making optimisation decisions based on performance metrics
  • Experience managing advertising budgets of significant scale with accountability for ROAS and CAC targets
  • Strong written English communication skills and ability to work effectively in a remote, asynchronous team environment
  • Must have prior remote work experience, be fluent with remote collaboration tools (Slack, Zoom, Google Workspace, Asana, or similar), and have ideally worked with US or UK-based companies. Applications without this experience will not be considered.
  • **Preferred Qualifications**
  • Experience working with direct-to-consumer (DTC) or e-commerce brands in fashion, beauty, wellness, or lifestyle verticals
  • Familiarity with TikTok creative best practices including hook writing, scroll-stopping video formats, and native content production
  • Experience with third-party attribution tools (e.g., Triple Whale, Northbeam, or similar)
  • Working knowledge of Google Ads or other paid channels as supplementary experience
  • Experience collaborating with UGC creators or influencer marketing teams to produce ad-ready content
  • **Tools & Technology**
  • TikTok Ads Manager
  • TikTok Shop Seller Center
  • Meta Ads Manager (Facebook & Instagram)
  • Google Analytics / GA4
  • Shopify or other e-commerce platforms
  • Google Workspace
  • Slack, Zoom, and other remote collaboration tools
  • Attribution/reporting platforms (e.g., Triple Whale, Northbeam, or similar)
  • **Please NOTE** It is crucial that you complete the application form in full. As part of the application process, you will be required to record a video. If your application is successful, you will receive an email confirming next steps—the video is the first step of the interview process. If you do not record a video, we will not be able to consider you for ANY open roles.
  • We connect top talent with vetted employers, competitive pay, and real growth opportunities.
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