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SEO Specialist (Contract)

company
Crunchyroll
location
Los Angeles, California, United States, United States
posted
20 Jul
  • We are looking for an SEO Specialist to join Crunchyroll’s Audience Development team on a 6-month contract
  • You will work at the intersection of Editorial SEO and YouTube optimization – helping us grow Crunchyroll’s reach across search and one of the world’s largest video platforms
  • You will be hands-on and execution-focused
  • Think: metadata optimization, keyword research, playlist optimization, content refreshes, data pulls, and the kind of careful, detail-oriented work that quietly makes a huge difference in how audiences discover anime
  • In the role of SEO Manager, you will report to the Global Audience Development SEO Manager
  • Research keywords and search trends to inform content strategy
  • Optimize on-page metadata (titles, descriptions, tags, and structured data) for Crunchyroll News evergreen articles
  • Conduct content audits and refresh editorial pages to improve search rankings
  • Support technical SEO implementations across Audience Development
  • Track keyword rankings, traffic shifts, and content performance in Google Search Console and Ahrefs
  • Help with data entry and reporting across SEO tools and internal trackers
  • Optimize YouTube video metadata: titles, descriptions, and chapters
  • Audit, organize, and optimize playlists for discoverability and watch-time improvements
  • Research YouTube search trends to recommend metadata improvements across channels
  • Support A/B testing initiatives and track results
  • Help maintain consistency and quality across international channel metadata
  • Pull performance data from YouTube Analytics, Google Search Console, and Ahrefs
  • Maintain and update tracking spreadsheets and internal dashboards
  • Compile competitive research on how other anime and entertainment channels approach SEO
  • Flag trends, opportunities, and anomalies to the SEO Manager
  • ### Benefits
  • Receive a great compensation package including salary plus performance bonus earning potential, paid annually
  • Generous medical, dental, vision, STD, LTD, and life insurance
  • Flexible time off policies allowing you to take the time you need to be your whole self
  • 401(k) plan, with employer match
  • Support program for new parents
  • Employer paid commuter benefit
  • Health Saving Account HSA program
  • Health care and dependent care FSA
  • Pet insurance and some of our offices are pet friendly!- If you love digging into data, experimenting with what works, and actually seeing the results of your efforts – this is for you
  • Experience with analytics tools like Google Search Console, YouTube Studio, Clearscope, and Ahrefs
  • Experience with YouTube optimization
  • Strong knowledge and understanding of anime culture and its importance to the broader community, and you’re driven to innovate in this space
  • Experience with A/B testing
  • 3+ years of experience with SEO
  • Experience with SEO implementation, including implementing process/structural changes based on data and user behavior
  • Bachelor’s Degree or equivalent hands-on experience in a relevant field
  • Familiarity with how to optimize for AI overviews or generative optimization
  • Familiarity with social media platform algorithms (TikTok), traffic sources, and search behavior
  • Experience with content management systems (i.e. Storyblok)
  • Knowledge of structured data/schema markup, including experience with Databricks
  • Experience in media, entertainment, or fan communities
  • Experience with Mixpanel, Tableau, or other analytics platforms

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