Communications Manager, E-Commerce, Mexico
- company
- TikTok
- location
- City, Mexico
- work mode
- onsite
- posted
- 22 Jun
- **Responsibilities**
- About the Team
- This role sits within our Global Communications team and will work closely with the TikTok Shop Operations, Business and Product teams in Mexico as well as cross-functional Legal, and Public Policy teams. This role will be critical in supporting TikTok Shop's expansion into Mexico with core responsibilities including building narratives, devising communications strategies and advising business and product teams on a range of topics including product positioning, market trends and external issues.
- Responsibilities
- Lead TikTok Shop communications efforts in Mexico, and be the first point of contact for TikTok Shop operations and business teams
- Craft clear, compelling narratives that advance TikTok Shop's business goals and resonate with sellers, creators, and buyers.
- Build strong relationships with top-tier nationals and trade press, proactively securing coverage, managing inquiries, and managing news cycles and issues as they arise.
- In partnership with market comms leads in Mexico, handle inbound press inquiries and engage with media on a range of issues.
- Review TikTok Shop externally facing content in Mexico including seller communications, presentations, seasonal promotions, logistics updates and more for accuracy and reputational risks.
- Train and coach market executives and subject-matter experts, equipping them with concise messaging for interviews and in-person events. Staff interviews and events on site.
- Work cross-functionally with regional and global communications teams based on regional and market needs to drive clear narratives about our business product, partnerships and vision.
- Serve as the primary Communications point of contact for cross functional partners (marketing, operations, policy, legal, creator partnerships), ensuring message alignment and advising on market trends, potential risks, and opportunities specific to the Mexican market.
- **Qualifications**
- Minimum Qualifications
- A high level of proficiency in both written and spoken Spanish and English required as English is the company's official working language and will be needed to support discussions with cross regional partners.
- Previous communications experience, preferably in technology.
- Proven ability to collaborate with public policy, legal, product, and other internal teams to translate complex, technical topics into clear messages.
- Extensive experience in media relations and/or agency environments.
- Understanding of public opinions and media sentiment about e-commerce.
- Proven understanding of the Mexican media landscape
- Preferred Qualifications
- Ability to cope well and gain trust with internal stakeholders, proven track record of working in a dynamic and large organization is preferred
- Ability to multitask efficiently under ambiguity, with self-starting and motivated attitudes in a global and fast-paced environment
- Understanding of the e-commerce + marketplace landscape as well as knowledge and experience of e-commerce products is preferred
- A self-starter who excels in fast-paced settings
- Passionate about storytelling, developing narratives, and driving media opportunities
- An excellent communicator (both written and verbal) who can successfully build relationships with key stakeholders both internally and externally
- Excellent organizational and project management skills.
- **About TikTok**
- TikTok is the leading destination for short-form mobile video. At TikTok, our mission is to inspire creativity and bring joy. TikTok's global headquarters are in Los Angeles and Singapore, and we also have offices in New York City, London, Dublin, Paris, Berlin, Dubai, Jakarta, Seoul, and Tokyo.
- **Why Join Us**
- Inspiring creativity is at the core of TikTok's mission. Our innovative product is built to help people authentically express themselves, discover and connect – and our global, diverse teams make that possible. Together, we create value for our communities, inspire creativity and bring joy - a mission we work towards every day.
- We strive to do great things with great people. We lead with curiosity, humility, and a desire to make impact in a rapidly growing tech company. Every challenge is an opportunity to learn and innovate as one team. We're resilient and embrace challenges as they come. By constantly iterating and fostering an "Always Day 1" mindset, we achieve meaningful breakthroughs for ourselves, our company, and our users. When we create and grow together, the possibilities are limitless. Join us.
-
- Diversity & Inclusion
- TikTok is committed to creating an inclusive space where employees are valued for their skills, experiences, and unique perspectives. Our platform connects people from across the globe and so does our workplace. At TikTok, our mission is to inspire creativity and bring joy. To achieve that goal, we are committed to celebrating our diverse voices and to creating an environment that reflects the many communities we reach. We are passionate about this and hope you are too.
- **TikTok Accommodation**
- TikTok is committed to providing reasonable accommodations in our recruitment processes for candidates with disabilities, pregnancy, sincerely held religious beliefs or other reasons protected by applicable laws. If you need assistance or a reasonable accommodation, please reach out to us at https://tinyurl.com/RA-request
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