Digital Business Analyst (Marketing & E-commerce)

Key

Responsibilities

Data Analytics & Business Intelligence:
Extract, clean, and analyze digital performance data (traffic, conversion rates, funnel leaks, and sales velocity) across B2C marketplaces and B2B websites.
Build and maintain automated dashboards and executive reports to drive cross-functional decision-making.
Conduct quantitative competitor and market analysis within the global EV infrastructure landscape.
Technical Presentation & Deck Development:
Translate complex engineering specifications, product features, and technical data of EV charging products into clear, visually compelling sales pitches and corporate decks for global B2B clients and partners.
Digital Platform & E-commerce Operations:
Manage end-to-end operations on websites and e-commerce platforms, ensuring accurate technical product listings and optimized customer journeys.
Analyze inventory metrics and demand data to maintain a seamless synergy between stock management and digital promotions.
Cross-functional Technical Liaison:
Act as the key bridge between Marketing, Product Engineering, Logistics, and Customer Success to ensure technical product updates are seamlessly integrated into digital platforms.

Education: Bachelor’s degree in Engineering (any discipline), Business Analytics, Information Systems, E-commerce, or a highly quantitative field. Fresh graduates with strong analytical mindsets are welcome.
The Analytical Mind: Proficiency in MS Excel (Advanced formulas, Pivot Tables) and web analytics tools (e.g., Google Analytics, Looker Studio, or Tableau). Knowledge of SQL or Python is a strong plus.
Technical Aptitude: Ability to quickly understand engineering concepts and technical specifications (experience or interest in EV, hardware, or automotive tech is highly valued).
The Communicator: Excellent command of English and Chinese (written and spoken). Ability to structure complex data into clear, logical presentations (proficiency in PowerPoint/Canva is required).
Characteristics: Detail-oriented, logical thinker, and proactive problem solver who enjoys working with numbers and systems in a fast-paced environment.
All personal data collected will be used solely for recruitment purposes and treated in strict confidence, in compliance with the Personal Data (Privacy) Ordinance. Data will be retained for future recruitment opportunities unless otherwise requested.