Marketing Manager | DTC eCommerce & Growth - fast-growing probiotic wellness and eCommerce business - up to £45k
- company
- Digital Lemon Talent 🍋
- location
- London, England, United Kingdom
- work mode
- hybrid
- posted
- 26 May
- **Marketing Manager | DTC eCommerce & Growth**
- **fast-growing probiotic wellness and eCommerce business focused on natural health, sustainability and the connection between healthy soil, healthy food and healthy people.**
- **Hybrid (Melksham OR London)**
- **hands on 1 person Marketing role to start - Strategy and Hand on execution**
- **£40k-45k**
- A fast-growing wellness and eCommerce brand is looking for a commercially minded Marketing Manager to help drive the next phase of growth.
- This is a hands-on opportunity for someone who enjoys broad ownership across digital marketing, eCommerce performance, customer acquisition, retention and brand growth within an ambitious founder-led business.
- The company has experienced strong year-on-year growth, with eCommerce as the core commercial channel, and is now looking for someone who can combine strategic thinking with a hands-on approach across marketing performance and customer journeys.
- **Key areas of focus include:**
- Driving eCommerce growth and website performance
- Improving customer acquisition, retention and subscription growth
- Managing CRM and lifecycle marketing campaigns
- Optimising website conversion and user journeys
- Working closely with paid media, SEO and digital channels
- Using AI and automation tools to improve marketing efficiency and insight
- Supporting brand growth, content and customer engagement
- Collaborating closely with founders and wider commercial teams
- **Key platforms/technology exposure:**
- Shopify
- Klaviyo
- Google Analytics
- Google Ads
- SEO tools/platforms
- CRM and marketing automation tools
- AI marketing and automation platforms
- Paid social and performance marketing channels
- **Ideal background:**
- Strong experience within DTC, eCommerce or wellness brands
- Commercially focused marketer who understands ROI and growth metrics
- Comfortable working both strategically and operationally
- Experience across Shopify, Klaviyo or similar platforms preferred
- Strong understanding of customer acquisition and retention
- Interested in AI-driven marketing and automation
- Someone who enjoys autonomy and building processes within a growing business
- **Why join?**
- High-growth business with genuine opportunity for progression
- Broad ownership and ability to influence strategy
- Collaborative founder-led environment
- Opportunity to shape marketing function as the business scales
- Performance-related bonuses and long-term growth opportunities
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