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Senior Strategist Paid Media

company
Wallabaga
location
Argentina
posted
25 Aug
  • **Part Time**
  • **Independent Contractor**
  • **12 hours per week**
  • **$22/hr USD**
  • **PLEASE SUBMIT YOUR RESUME IN ENGLISH.**
  • **What You’ll Be Doing**
  • Execute, support, and/or delegate management of paid media campaigns (paid search, shopping, display, & paid social), including but not limited to account setup, strategy development, organization, and management.
  • Maintain a understanding of each brand's business objectives, and implement strategies and/or suggest alternative approaches that meet the needs of the brand
  • Ability to use reporting, analytics, and trend tools on a daily basis and proactively communicate results, trends, and test results to brand stakeholders.
  • Campaign set-up: keyword development, audience development, ad copy creation & testing, creative testing, account set-up, bid and budget management.
  • Responsible for executing and/or overseeing all basic tactical execution and campaign audits
  • Effectively prioritizes efforts to focus on delivering on the most important things tracks and reports on campaign results, data analysis and participate in weekly client calls
  • Track and monitor reporting of campaign results daily/weekly/quarterly/yearly basis, including Quarterly Business Reviews & End of Year analysis holistic presentations and overviews
  • Ability to effectively communicate to and collaborate with internal team
  • **Requirements**
  • 5+ years of related paid media work experience
  • Experience with managing campaigns within Google, Microsoft, Meta, TikTok, Pinterest.
  • Hands on experience in managing monthly campaign budgets from $30K USD
  • Ecommerce experience mandatory
  • Advanced computer skills, particularly Microsoft Excel, PowerPoint, and Google Suite products
  • Google Ads and Facebook Blueprint certification a plus
  • Experience working in Google Analytics
  • Client management experience
  • Agency experience a plus
  • May require client travel for quarterly business reviews or new business pitches

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