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HubSpot AEO

Answer engine optimisation tool inside HubSpot Marketing Hub that tracks brand mentions, sentiment and citations in ChatGPT, Gemini and Perplexity and suggests content fixes.

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  • AI Visibility
  • Paid
  • Free trial

Listing data refreshed Built from public product pages and documentation. SourcesClaim this listing

ecommerceguide summary

HubSpot AEO tracks how often a brand appears in ChatGPT, Gemini and Perplexity answers, whether those mentions are positive, negative or neutral, and which domains and URLs get cited. It suggests prompts to monitor based on CRM data and shows where competitors appear instead. Recommendations link into HubSpot's content tools, including one-click blog drafts. Sold on its own at $50 a month, or included in HubSpot for Marketers at $900 a month. Listed as beta.

Why it stands out

Published by HubSpot as a Marketing Hub beta module, with tracked prompts suggested from your own CRM data.

What HubSpot AEO does

ecommerceguide editorial
  • Monitors brand mentions across ChatGPT, Gemini and Perplexity
  • Sentiment analysis marks answers as positive, negative or neutral
  • Shows which domains, URLs and content types AI cites
  • Prompt suggestions drawn from your HubSpot CRM data
  • Competitor view shows where rivals appear and you do not
  • One click generates a blog draft from a recommendation
  • $50 per month standalone; included in HubSpot for Marketers at $900

Capabilities named on the vendor's page

  • Citation tracking
  • Competitor benchmarking
  • Recommendations
  • Prompt monitoring
  • Prompt research
  • Sentiment
  • Share of voice
  • Source attribution

How ecommerce teams could use it

ecommerceguide editorial

Illustrative scenarios written by ecommerceguide from the product's documented capabilities. They are not customer case studies.

  1. Marketing team running content and campaigns in HubSpot Marketing Hub

    Checking how assistants describe the brand and which sources they cite

    Intended outcomeAEO reports mention frequency, sentiment and cited domains across ChatGPT, Gemini and Perplexity.

  2. Content team responsible for a brand's blog and category pages

    Finding prompts where competitors are named and the brand is absent

    Intended outcomeThe competitor and citation views show the gap, and a recommendation can generate a blog draft inside HubSpot.

Who it suits

ecommerceguide editorial

Best for

You already run marketing in HubSpot and want AI search visibility data sitting next to campaign metrics, from $50 a month.

Probably not for

You need a free plan or documented ecommerce platform integrations, as AEO is a paid beta module inside HubSpot.

Business size
Any stageSold standalone at $50 a month or bundled at $900 a month, with no stated revenue or team bounds.
Vendor targets
Dtc brands, Enterprise, Retailers, Shopify merchants, Small businessesAs stated on the vendor's product page.

HubSpot AEO pricing

From the vendor

As published by the vendor. Prices change, so confirm on the vendor's site before buying.

Model
Paid
Starting price
$50
Try before buying
Free trial

Works with

AI engines tracked

  • CHChatGPT
  • Google Gemini logoGoogle Gemini
  • Perplexity logoPerplexity

Answer engines the vendor's pages say it tracks.

Categories and use cases

Alternatives to HubSpot AEO

Listings that share this one's category, platforms or use cases. Ordered by how many relationships they share, not by quality or payment.

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Sources

ecommerceguide profiles are built from public product information and written for ecommerce teams. We do not test products, and paying never changes where a listing ranks.

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