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Smartzer

Video commerce platform that turns product videos, live streams and video ads into shoppable experiences with clickable hotspots, add-to-cart and analytics.

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ecommerceguide summary

Smartzer makes product videos, live streams and video ads shoppable with clickable hotspots, product overlays and add-to-cart in the player. Videos can be grouped into playlists or published on branded landing pages without code, and interactions are measured in Smartzer's analytics dashboard. Live shopping events add live chat, clickable product cards and competitions. Minishop, its creator product, detects product details from a URL with AI for tagging. Pricing is not published; the site takes demo requests.

Why it stands out

Its Minishop product lets creators without an ecommerce site publish branded shoppable video landing pages.

What Smartzer does

ecommerceguide editorial
  • Clickable hotspots, product overlays and add-to-cart inside video players
  • Live shopping events with live chat and clickable product cards
  • Shoppable video units embedded in social and web ads
  • Playlists and bespoke landing pages published without site integration
  • Smartzer's own analytics dashboard measures video interaction results
  • Minishop: AI detects product details from a URL for tagging
  • No published pricing; enquiries handled through a demo request form

How ecommerce teams could use it

ecommerceguide editorial

Illustrative scenarios written by ecommerceguide from the product's documented capabilities. They are not customer case studies.

  1. Fashion brand publishing seasonal lookbook and campaign films

    Tagging products in existing brand videos and embedding the player on site pages

    Intended outcomeViewers tap hotspots to see product overlays and add items to cart, with interactions recorded in the analytics dashboard

  2. Beauty brand running regular live shopping events

    Hosting live streams with product cards, live chat and competitions, then reusing the recordings

    Intended outcomeSmartzer runs the live event and the recording can be republished as shoppable video or added to a playlist

  3. Creator or influencer without an ecommerce site

    Monetising social content by linking to one shoppable destination

    Intended outcomeMinishop builds a branded landing page with shoppable videos, with AI detecting product details from URLs during tagging

Who it suits

ecommerceguide editorial

Best for

You publish brand video, live streams or video ads and want hotspot tagging, landing pages and interaction analytics from one supplier, with pricing agreed by demo.

Probably not for

You need published pricing, a free tier or self-serve signup, since Smartzer lists no plans and only offers a demo request form.

Business size
Any stageSmartzer addresses brands, publishers, agencies and influencers, and quotes by demo rather than publishing plans.
Verticals
DTC apparel and fashion, DTC beauty and cosmetics

Often used alongside

ecommerceguide editorial

Categories and use cases

Alternatives to Smartzer

Listings that share this one's category, platforms or use cases. Ordered by how many relationships they share, not by quality or payment.

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Sources

ecommerceguide profiles are built from public product information and written for ecommerce teams. We do not test products, and paying never changes where a listing ranks.

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