Careers at PUMA Group
Intern - Performance Marketing
- company
- PUMA Group
- location
- Bengaluru, India
- posted
- 28 Sept
**Position Summary:** We are looking for a passionate & smart individual to join demand generation team at
Puma
- This role will be responsible for managing relationship with internal/external stakeholders, performance marketing, brand visibility on key E-Commerce platforms.
- **Duration:** 3 months (We can extended the internship if needed)
- **Reports to:** Senior Manager Performance Marketing
- **Key Objectives:**
- Own and optimize an annual performance marketing budget of ~2030 Cr.
- Drive revenue growth while delivering ROAS and profitability targets.
- Plan, execute and optimize high-impact paid marketing campaigns.
- Analyze performance data to identify insights and growth opportunities.
- Collaborate with Business, Brand, Merchandising and Analytics teams.
- Drive continuous experimentation to improve marketing efficiency.
- **Key Performance Indicators**
- Revenue & ROAS Achievement
- Marketing Budget Efficiency
- Campaign Execution & Optimization
- Growth in New Season/Product Visibility
- **Eligibility Criteria And Functional Competencies Required:** **Experience**
- Pursuing or recently completed a Bachelors/Masters degree in Marketing, Digital Marketing, Advertising, Communications, Business Administration, Commerce or a related field.
- Relevant certifications or coursework in Digital Marketing, Google Ads, Meta Ads, SEO, Analytics or Performance Marketing will be an added advantage.
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