Business Development Manager, International Ecommerce & Trade
- company
- Lifely
- location
- Philippines (remote)
- work mode
- remote
- posted
- 19 Sept
- **About Lifely**
- Lifely is an Australian ecommerce business creating practical, well-designed furniture and home products. Product, brand, ecommerce, supply, operations, and customer experience work closely together.
- **About The Role**
- Reporting to the Chief Operating Officer, this role combines commercial strategy, hands-on execution, and managerial ownership. You will identify, validate, launch, and scale ecommerce, B2B, and trade routes across Australia, the United States, Asia, and Southeast Asia.
- This is not a telemarketing or lead-generation role. You must move opportunities from business case through negotiation, launch, and measurable revenue.
- **What You Will Own**
- Build the international growth plan across priority countries, customer segments, and commercial channels
- Develop B2B and trade revenue through retailers, distributors, designers, property partners, marketplaces, and commercial procurement
- Own opportunities end to end: research, targeted origination, business case, negotiation, pilot, launch, and revenue conversion
- Create commercial cases covering demand, pricing, margin, inventory, fulfilment, returns, compliance, risk, and implementation
- Lead proposals, negotiations, pilot agreements, and internal decision papers
- Lead cross-functional execution with Ecommerce, Marketing, Product, Supply, Finance, and Operations
- Set priorities and hold internal owners, agencies, partners, and future team members accountable for delivery
- Build reliable pipeline, revenue, and margin forecasts with clear stages, decision gates, and ownership
- Report transparently on assumptions, blockers, risks, performance, and what must change
- **What Success Looks Like**
- Within 90 days, a focused country and channel plan, qualified B2B and trade pipeline, and transparent reporting rhythm are operating
- Within six months, priority opportunities have converted into signed pilots or commercial agreements, with at least one route generating revenue
- Within 12 months, at least one new market or channel produces repeatable revenue and measurable gross margin
- Commercial decisions are faster because the economics, risks, next actions, and accountable owners are visible
- **Requirements**
- **Must-haves**
- Five or more years in business development, commercial growth, partnerships, trade, channel development, or market expansion
- Proven B2B or trade results, including deals you personally progressed through negotiation to revenue
- Experience scaling ecommerce or consumer products across more than one country
- Ability to build commercial cases covering revenue, margin, cost, risk, and operational feasibility
- Strong negotiation, proposal writing, stakeholder management, and executive communication
- Ability to combine strategy with hands-on execution and management of contributors
- Clear, direct, transparent communication with strong working English
- Reliable Australian business-hour overlap from the Philippines
- **Strong pluses**
- Experience across Australia, the United States, Asia, or Southeast Asia
- Furniture, home, consumer goods, retail, wholesale, property, distribution, marketplace, or trade-channel experience
- Understanding of Shopify economics, cross-border logistics, inventory, fulfilment, returns, and product margin
- Experience building a CRM, pipeline, or business development process from the ground up
- Practical use of AI for research, commercial modelling, proposals, and workflow improvement. Not a fit
- Telemarketing or high-volume cold-calling profiles without ownership of deals, launches, or revenue
- Lead-generation specialists who hand opportunities over before negotiation and conversion
- Strategy-only profiles that do not execute and own results
- **Benefits**
- Build Lifely's international commercial growth function with direct access to the COO
- Shape where and how Lifely expands across ecommerce, B2B, trade, and partnerships
- Work across a real product, ecommerce, supply, operations, and customer system
- Own opportunities from research and business case through launch, revenue, and margin
- Work remotely from the Philippines with reliable Australian business-hour overlap
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