Digital & Performance Marketing Executive

Role

• Digital & Performance Marketing Executive
• Location: Hybrid (3 days per week Clapham Junction, 2 days remote)
• **Hi, we’re The Gym Group..**
• We’re one of the UK’s leading fitness businesses. With more than one million members, 265+ gyms and ambitious plans to keep growing, we’re the UK’s second-largest gym operator by membership and the fourth largest in Europe.
• Our mission is simple: to break down barriers to fitness for all. We’re large enough to make a meaningful difference, but agile enough for individuals to influence how we grow. Technology, data and new ideas play a central role - and you’ll have the opportunity to take ownership, challenge how things are done and see the impact of your work.
• Just as importantly, we’re a people-first business where everyone is encouraged to be themselves. We’ve been named one of The Sunday Times Best Places to Work and awarded Investors in People Gold, alongside a host of other awards recognising our culture and our people.
• **About The Role...**
• This is a brilliant opportunity to get hands-on with performance marketing at scale - planning and running paid search and paid social campaigns that directly drive membership growth for one of the UK's biggest gym brands.
• You will be part of a collaborative Marketing team, reporting to the Acquisition and Performance Lead, with real ownership of campaign delivery from day one.
• **What You'll Be Doing...**
• Planning, executing, and optimising paid acquisition campaigns across PPC and paid social to drive new member growth.
• Monitoring campaign performance daily and making data-led decisions to improve ROI and hit trading targets.
• Supporting new gym openings and regional campaigns, ensuring activity is tailored to local market needs.
• Working with agency partners and internal teams across Brand, eCommerce, CRM, and Analytics to deliver integrated, effective campaigns.
• Tracking and reporting on campaign results, sharing clear insights and recommendations with stakeholders on a regular basis.
• Testing new channels and tactics in a structured way and scaling what works.
• Contributing to performance dashboards and commercial reporting that inform decisions across the business.
• Staying on top of platform developments and evolving best practice in paid search and paid social.
• **About You...**
• 1 to 3 years of hands-on performance marketing experience, either in-house or agency-side.
• Practical, demonstrable experience managing Google Ads campaigns, including setup, optimisation, and reporting.
• A solid understanding of paid search principles and how the search landscape is evolving.
• Strong analytical skills and confidence working with data in Excel or Google Sheets.
• Clear, confident communication skills - you will be presenting performance and ideas to internal and external stakeholders regularly.
• **Need assistance?**
• If you have a disability or condition that makes it difficult for you to complete your application online please email your cv to recruitment@thegymgroup.com or alternatively call the TGG Recruitment team on 0203 319 4838 and someone will be more than happy to support you.
• We also want to put it out there that we actively encourage applications from a diverse demographic and we are passionate about your culture and value alignment. We want this to be a match that works for you as much as for us!
• Please note that we may close the application window early if we receive high levels of interest. If you're interested in applying please do so asap!
• *Your application may be reviewed by an AI tool to help assess your suitability based on the information you provide. Automated decision-making is never used - every application is reviewed and all decisions, including whether to progress your application, are made exclusively by a member of our recruitment team. Your data will be handled in accordance with our Privacy Policy and UK GDPR.*