E-commerce Marketing Analyst
- company
- The Ricky Joy Company
- location
- Colombia (remote)
- work mode
- remote
- posted
- 9 Sept
- **Position: E-commerce Marketing Analyst
- Location: Colombia, 100% Remote
- Department: Marketing
- Reports to: Marketing Manager
- Contract Type: Indefinite-term, direct with the company
- Schedule: Monday to Thursday 7am – 4:30pm, Friday 7am – 4pm (Schedule adapted to our headquarters in Cumming, GA)
- Salary: $4.0M COP**
- **Job Summary:**
- We are looking for a results-oriented, analytical, and creative Marketing Analyst with strong experience in CPG (Consumer Packaged Goods) or digital marketing agencies, capable of executing high-impact campaigns. This role will be key to our digital and e-commerce strategy, driving brand and product growth across various digital platforms.
- **Responsibilities:**
- E-commerce Management: Management and optimization of product catalogs on Shopify and Amazon.
- Data Analysis: Monitoring traffic, sales, and conversion metrics; building reports in Google Analytics, Looker Studio, and other tools.
- Conversion Rate Optimization (CRO): Implementing improvements to product detail pages, user experience, and checkout processes.
Seo & sem
- Executing organic search and paid campaign strategies to increase reach and sales.
- Digital Campaigns: Planning and optimizing campaigns on Meta Ads, Google Ads, and TikTok Ads.
- Digital Content Support: Coordinating social media initiatives that drive traffic to e-commerce platforms.
- Partner Management: Coordinating with agencies and vendors to maximize performance.
- Budget Control: Tracking the digital budget to ensure efficiency and profitability.
- **Requirements:**
Experience
- Minimum of 4 years in Digital Marketing and E-commerce roles within the consumer goods sector or digital marketing agencies. Mandatory
- Education: Degree in Marketing, Business Administration, Industrial Engineering, or related fields. Mandatory
- Languages: Fluent English (C1 Level). Mandatory
- Advanced Excel skills. Mandatory
- Hands-on experience with Shopify or Amazon e-commerce platforms. Mandatory
- Proficiency in tools such as Google Analytics, Shopify, Google Search Console, Google Looker Studio, Canva, TikTok Ads, Google Ads, Meta Ads, SEO, SEM, WordPress, or other web editors. Mandatory
- **Compensation and Benefits:**
- Birthday off
- Permanent contract
- 100% remote work
- We provide the equipment
- Essential health insurance
- Funeral allowance
- Connectivity allowance
- Access to the Support Team: our internal wellness program
- Ricky Joy Academy: internal professional development
- Discount package with corporate partnerships (gym, online courses, hotels, etc.)
- Opportunities for advancement within the company