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E-commerce Optimisation Manager - 3 month contract

company
GreatThings
location
United Kingdom
posted
25 Sept
  • GreatThings is working with a luxury clothing retailer seeking an experienced E-commerce Site Optimisation Manager to lead the day-to-day optimisation of its European Shopify sites for an initial three-month contract.
  • You’ll get up to speed with an established e-commerce operation, review site performance and customer journeys, and turn your findings into practical improvements. The role combines hands-on work across Shopify and Nosto with collaboration across a number of internal teams.
  • Key Responsibilities
  • Lead the day-to-day optimisation
  • of the existing EU Shopify e-commerce sites.
  • Review current site performance, customer journeys metrics and conversion funnels to identify areas for improvement.
  • Manage and optimise onsite merchandising, navigation, search, content and promotional activity.
  • Use
  • Nosto
  • to deliver and optimise product recommendations, merchandising and customer experiences.
  • Analyse e-commerce performance and customer behaviour to identify opportunities for growth.
  • Work closely with the wider merch, brand and digital teams to ensure the sites are commercially effective.
  • Identify quick wins as well as longer-term optimisation opportunities, prioritising activity based on commercial impact.
  • Monitor key KPIs including conversion rate, average order value, revenue, traffic, engagement and customer journeys.
  • Ensure existing sites are maintained to a high standard and that issues affecting the customer journey are identified and resolved quickly.
  • Provide clear reporting and recommendations on performance and optimisation activity.
  • Experience & Skills
  • Essential:
  • Strong experience managing and optimising e-commerce websites, ideally within a fast-paced retail environment.
  • Proven hands-on experience with Shopify.
  • Experience with Nosto, particularly search, product recommendations and onsite merchandising.
  • Commercially minded with the ability to translate data and customer behaviour into actionable improvements.
  • Comfortable working independently and taking ownership from day one.
  • Strong analytical and problem-solving skills.
  • Able to work at pace and prioritise effectively within a short-term contract.
  • Excellent stakeholder management and communication skills.
  • Desirable:
  • German language skills – ideally fluent or conversational German.
  • Experience managing e-commerce sites across multiple European markets.
  • Experience with international/localised Shopify stores.
  • Experience in retail, fashion or another consumer focused e-commerce environment.
  • The initial contract is 3 months on a freelance basis, starting ASAP, with an immediate focus on identifying quick wins and delivering measurable improvements to site performance.
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