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Careers at Primo Golf Apparel

E-Commerce | Shopify Developer

company
Primo Golf Apparel
location
Lehi, UT, United States
work mode
onsite
posted
19 Oct
  • **E-commerce/Shopify Developer**
  • **Location:**
  • Utah
  • **Employment Type:**
  • Full-Time | On-Site
  • **Department:**
  • E-Commerce / Marketing
  • **Compensation:**
  • $95,000-110,000 annually, based on experience and qualifications
  • **The Role**
  • As our E-Commerce / Shopify Developer, you'll be responsible for developing, maintaining, and improving Primo's Shopify Plus storefront.  You'll take ownership of projects that currently require outside development resources while becoming a key technical partner to our internal creative marketing team.  The ideal candidate understands both
  • **how to build an e-commerce website and why certain things should be built in the first place.**
  • You'll be expected to think about the
  • **customer journey, conversion, site performance, usability,**
  • and
  • **the business impact**
  • of your work by proactively A/B testing builds that optimizes conversion rates.  This role goes beyond just monitoring and developing code.  We want a site that runs smoothly, efficiently, and converts well on the backend and frontend.
  • **What you'll do**
  • **Shopify Development**
  • Develop, customize, and maintain Primo's Shopify storefront
  • Build custom Shopify sections, templates, components, and functionality
  • Work extensively with Shopify Liquid, HTML, CSS, and JavaScript
  • Develop custom solutions for unique e-commerce needs
  • Manage and improve existing Shopify functionality and third-party integrations (including SaaS partners)
  • Troubleshoot bugs, technical issues, and storefront problems
  • Maintain clean, scalable, and well-documented code
  • Work with Shopify APIs and integrations when needed
  • Maintain responsive experiences across desktop, tablet, and mobile
  • **E-Commerce Development**
  • Build and improve collection pages, product detail pages, landing pages, and other shopping experiences based on customer shopping data
  • Develop/Maintain custom shopping tools and experiences such as bundle builders and product selectors
  • Support new product launches, promotions, campaigns, and merchandising initiatives through product creation, management, and needs
  • Collaborate with marketing and creative teams to bring new digital experiences to life
  • Help determine when a problem requires custom development versus an existing Shopify solution or app
  • Work with SaaS partners that integrate our email marketing, checkout, wholesale and more into the Shopify software
  • **Conversion Rate Optimization**
  • Help identify opportunities to improve conversion rate, AOV, engagement, and overall customer experience
  • Develop and execute A/B tests and other website experiments
  • Analyze results and use data to inform future development
  • Work with analytics and customer behavior tools to identify friction in the shopping experience
  • Test new website functionality and experiences before launching them broadly
  • Continuously look for ways to make Primo's website faster, easier to use, and more effective. We are looking for proactivity here
  • **Site Performance & Quality**
  • Monitor and improve site speed and performance
  • Ensure new functionality works across major browsers and devices
  • Identify and resolve technical issues before and after launch (QA’ing before, during, and after site changes)
  • Maintain high standards for mobile shopping experiences
  • Help maintain technical SEO and accessibility best practices
  • Establish reliable testing and deployment processes
  • **Who We're Looking For**
  • We're looking for someone who is
  • **hands-on, curious, business-minded, and genuinely interested in e-commerce.**
  • You don't need to know everything about every part of web development, but you should be highly capable within the Shopify ecosystem and comfortable figuring out problems independently.
  • **Required Qualifications**
  • 3+ years of professional web development experience, preferably within e-commerce
  • Strong hands-on Shopify development experience
  • Strong knowledge of Shopify Liquid
  • Strong HTML and CSS skills
  • Strong JavaScript fundamentals
  • Experience customizing Shopify themes and storefronts
  • Experience working with Shopify apps and third-party integrations
  • Understanding of responsive web development
  • Understanding of Git version control and development best practices
  • Strong troubleshooting and problem-solving skills
  • Ability to work independently and manage multiple projects
  • **Strongly Preferred**
  • Experience with Shopify Plus
  • Experience working with Shopify APIs
  • Experience building custom Shopify applications or functionality
  • Experience with CRO and A/B testing
  • Experience with Google Analytics / GA4
  • Experience with tools such as Hotjar, Microsoft Clarity, or similar behavioral analytics platforms
  • Experience with performance optimization and Core Web Vitals
  • Experience with e-commerce merchandising
  • Experience working with a DTC or apparel brand
  • Experience with React or other modern JavaScript frameworks
  • Understanding of SEO and technical SEO
  • Experience working alongside designers and creative teams
  • **What Makes Someone Successful in this Role?**
  • The right person will:
  • **Think like a developer.**
  • You care about writing clean, maintainable code and building systems that won't create problems six months from now.
  • **Think like an e-commerce operator.**
  • You understand that a website exists to help customers find products, make decisions, and purchase.
  • **Think like a marketer.**
  • You understand landing pages, promotions, customer journeys, testing, analytics, and conversion.
  • **Think like a problem solver.**
  • You don't need every problem handed to you as a perfectly defined ticket. You can identify the problem, research potential solutions, and determine the best path forward.
  • **Care about the details.**
  • A button being 4px too low, a mobile experience being awkward, or a page taking too long to load matters to you.
  • **What You'll Work On**
  • **Your projects could include:**
  • Building custom Shopify experiences
  • Improving Primo's product and collection pages
  • Developing new landing pages for marketing campaigns
  • Improving our bundle-building experience
  • Testing new PDP layouts and shopping experiences
  • Implementing A/B tests
  • Improving mobile conversion
  • Improving site speed and performance
  • Integrating new Shopify apps and services
  • Developing custom functionality around our products and promotions
  • Supporting major product and collection launches
  • Identifying and fixing friction throughout the customer journey
  • Fielding questions from each department about the site and its functionality
  • **The Opportunity**
  • This role will have a significant amount of ownership.
  • Primo currently works with an outside development partner for custom Shopify development, CRO, A/B testing, and website optimization. We're looking to bring that capability in-house so that our website can become a faster-moving, more integrated part of our business.
  • You'll have the opportunity to help shape how Primo's e-commerce experience develops as the company grows.
  • If you're someone who enjoys
  • **building things, solving problems, testing ideas, and seeing your work directly impact an e-commerce business**
  • we'd love to hear from you.
  • **Compensation & Benefits**
  • $95,000-110,000 annual salary based on experience
  • Compensations for Health, Vision and Dental Benefits
  • Paid time off
  • Employee discount on Primo Golf products
  • In-house position working directly with Primo's marketing, creative, and e-commerce teams
  • Opportunity for increased responsibility and compensation as the e-commerce organization grows
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