Careers at The Fold
Ecommerce Executive
- company
- The Fold
- location
- London, United Kingdom
- work mode
- onsite
- posted
- 19 Oct
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- #### **commerce Executive**
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- **bout the role:**
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- oin us at an exciting stage of growth and play a key role in shaping the online experience. You'll be at the heart of our ecommerce operation, bringing product launches and campaigns to life, creating seamless customer journeys and using insight to drive performance and growth.
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- orking in BigCommerce and Shogun, you'll take ownership of website content, merchandising, product launches and site optimisation, ensuring our digital experience consistently reflects the premium standards our customers expect. Partnering closely with teams across the business, you'll combine creativity, commercial thinking and data-driven decision making to identify opportunities, improve performance and make a visible impact.
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- his is a fantastic opportunity for someone with ecommerce experience who is looking to take the next step in their career, broaden their expertise and grow alongside an ambitious, fast-paced womenswear brand.
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- **our responsibilities:**
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- **. Content & Launches**O
- wn the delivery of website launches and trading activity in line with the marketing calendar and critical path, proactively identifying risks and opportunities to ensure smooth execution.
- M- anage products end-to-end in BigCommerce, ensuring best-in-class imagery, compelling product descriptions, accurate size and fit information, effective upsell opportunities and relevant product badging.
- O- wn category and collection pages, optimising SEO copy, imagery, filtering and on-site visual merchandising to deliver both a strong customer experience and commercial performance.
- C- reate and maintain homepage content and landing pages in Shogun, partnering closely with the
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- reative team to bring campaigns and brand stories to life.
- C- oordinate assets and activity across teams to ensure launches are executed seamlessly and on time.
- C- reate customer-facing copy for functional and informational pages, ensuring consistency with brand tone and content guidelines.
- C- hampion quality across the website, ensuring all content is accurate, on-brand, mobile optimised and delivers an exceptional customer experience.
- M- aintain and manage the ecommerce and marketing calendar, ensuring all stakeholders are aligned on plans and changes.
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- **. Trading Optimisation**
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- wn day-to-day merchandising across key categories, using trading insight, customer behaviour and product performance data to drive engagement and conversion.
- C- ontinuously optimise site navigation and customer journeys, identifying opportunities through reporting and customer insight.
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- eliver A/B testing activity in line with the optimisation roadmap, implementing customer-first improvements that enhance performance.
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- onitor competitor and peer activity, sharing insights, trends and recommendations with the wider trade team.
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- egularly review the website through the customer's perspective, proactively identifying opportunities to improve the user experience, merchandising and overall performance.
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- se trade reporting and customer data to make informed recommendations that support sales growth and ecommerce objectives.
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- **. Ecommerce Operations**
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- ake ownership of daily, weekly and monthly site health checks, monitoring site performance, functionality and customer experience, and escalating critical issues where required.
- P- roduce and analyse trading reports, highlighting key insights, opportunities and actions to support decision making.
- M- onitor product, stock and pricing data flows from NetSuite, ensuring information is accurate and issues are resolved quickly.
- L- ead pre-launch testing across devices and support the ongoing testing of apps, plug-ins and site developments to ensure a seamless customer experience.
- S- upport the delivery of the ecommerce roadmap, contributing ideas and recommendations through regular performance reviews and lessons learned sessions.
- A- ct as the day-to-day owner of ecommerce administration, taking responsibility for efficient site operations and escalating issues where appropriate.
- I- dentify opportunities to improve processes, performance and customer experience, helping drive the continued growth and evolution of the ecommerce channel.
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- **our skillset:**
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- ou are organised, detail-focused and proactive, with a good eye for how a site looks and feels. You enjoy a mix of creative and analytical work, and you're happy juggling several launches at once.
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- **ssential**
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- round 2 years' experience working on a retail or fashion website.
- E- xperience with BigCommerce is strongly preferred.
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- ands-on experience using an ecommerce platform to set up products, categories and content.
- W- orking knowledge of Google Analytics and confidence in Excel.
- A- sharp eye for detail and a strong sense of brand and visual presentation.
- C- lear written communication, including writing simple web copy.
- G- ood organisation, with the ability to hit deadlines across several projects.
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- **esirable**
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- xperience with Shogun or another page builder.
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- ome exposure to NetSuite or another ERP or stock system.
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- xperience running or supporting A/B tests.
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- asic SEO knowledge.
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- asic HTML and CSS knowledge.
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- **enefits and perks of working with The Fold:**
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- 5 days holidays (including bank holidays)
- B- uy additional holidays
- E- mployee Assistance Programme
- P- ension salary sacrifice scheme
- A- ccess to free Financial Advisors
- G- rocery scheme to help you save money
- C- lothing allowance
- A- friends and family discount policy with 50% off full retail price
- E- nhanced maternity pay
- S- ummer Friday hours
- E- ye care
- F- ully stocked snack cupboards, fruits and coffee & tea
- R- egular Social Events - including summer and Christmas parties
- V- olunteering
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- **ur Culture:**
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- e are an ambitious, supportive, passionate team who love what we do. We are Founder-led, and we lead by example – never compromising on our quality. We strive to uphold a values based working culture with five key principle across the business:
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- **e Humbitious:** Be ambitious for yourself and The Fold in a humble way - don’t be a diva.
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- **rap it up with a bow on it:** Be a completer finisher, be able to trust others to take on a job completely and fully, and earn that same trust yourself.
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- **e Empowered:** Take on responsibility, share your views confidently but kindly, feel ownership, take pride in results,
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- **old Gold Standard:** Quality and professionalism, don’t just ‘let it go’, pride ourselves on attention to detail and excellence in everything we do, deliver results.
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- **mbrace, pace, progress and adventure:** Know that to fully embrace our ambition and our challenges, this will mean stepping out of your comfort zone - get comfortable being uncomfortable.
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- **iversity and Inclusion:**
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- e promote a diverse and inclusive workplace which harnesses the benefits of the diversity of our team and strives to represent the communities in which we live and work. Our vision is to establish an environment that attracts individuals from a wide range of backgrounds and talents, empowering them to contribute their best and authentic selves. We welcome and encourage applications from those who share our commitment to fostering this inclusive and authentic work culture.
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- o apply for this role, please send your CV to c**areers@thefoldlondon.com.**