Careers at EcoBeam GmbH
Performance Marketing Manager
- company
- EcoBeam GmbH
- location
- Berlin, Germany
- posted
- 5 Oct
- About EcoBeam
- EcoBeam is a Berlin-based company that builds and runs several digital ventures: EcoBeam Studio (our digital and marketing agency), KauDas (a DTC pet snacks brand), Buddyp2p (a peer-to-peer parking app), and Vitrine Live (an early-stage creator and brand platform for the US market). We are a small, fast-moving team where ownership and results matter more than hierarchy.
- The Role
- You will own paid acquisition across our brands and agency clients. You will plan, launch, and optimize campaigns, mainly on Meta and Google, and turn ad spend into measurable growth. You will work directly with the founders and the social media and design team, with real budget responsibility from day one.
- What You'll Do
- Plan, launch, and optimize paid campaigns on Meta Ads and Google Ads (Search, Shopping, Performance Max, YouTube/Display)
- Own channel KPIs: ROAS, CAC, CPA, conversion rate, and LTV
- Run structured creative and audience tests, and brief the design and social team on what to produce based on performance data
- Set up and maintain tracking and attribution (Meta Pixel, Conversions API, GA4, Google Tag Manager, UTM structure)
- Manage budgets, pacing, and forecasts across brands and client accounts
- Build clear weekly and monthly reports with insights and next steps, not just numbers
- Support client communication for EcoBeam Studio accounts: strategy calls, performance reviews, recommendations
- Scout and test new channels (e.g. TikTok Ads, LinkedIn Ads, creator-led ads) as our brands grow
- What You Bring
- 3+ years of hands-on performance marketing experience, in-house or at an agency
- Proven results managing meaningful ad budgets on both Meta Ads and Google Ads
- Strong analytical skills and comfort with GA4, ad platform analytics, and spreadsheets
- Solid understanding of tracking, attribution, and conversion optimization
- A test-and-learn mindset, with the ability to explain why a campaign works or doesn't
- Clear written and spoken English; German is a plus
- Right to work in Germany
- Nice to Have
- E-commerce / DTC experience, ideally on Shopify
- Experience with B2B campaigns (LinkedIn Ads) or app install campaigns
- Familiarity with creator- and UGC-driven ad formats
- Experience with ClickUp, Slack, or Microsoft 365
- What We Offer
- Direct responsibility across multiple brands and a real say in strategy
- Close collaboration with the founders and a lean, international team
- A central Berlin office at Leipziger Platz
- Company-provided equipment and modern tooling
- Salary: [salary range] · Vacation: [days] · Probation: [period]
- Room to grow as the group of companies expands