Careers at Jobs for Humanity
Performance Marketing Manager (Paid Social)
- company
- Jobs for Humanity
- location
- Beirut, , Lebanon, Lebanon
- posted
- 25 Oct
- Kanz is partnering with Kanz to build an inclusive and just employment ecosystem. Therefore, we prioritize individuals coming from all walks of life.
- Company Name: Kanz
- Lead paid social performance marketing to drive measurable growth in leads, revenue, and ROAS through campaign planning, optimization, and analytics.
- Job Duties and Responsibilities
- Increase ROAS through continuous ad optimization
- Grow qualified leads via paid social campaigns
- Reduce CPA by improving targeting and creatives
- Scale budgets while maintaining performance benchmarks
- Report insights and experiments driving quarter goals
- Required Qualifications
- 3+ years paid social/performance marketing experience
- Proven results optimizing ROAS, CPA, CAC, CPL
- Experience with Meta Ads, Google/YouTube or TikTok Ads
- Hands-on experience with A/B testing and attribution
- Bachelor’s degree in marketing, business, or related field
- Meta Ads Manager
- Google Ads (search/display)
- TikTok Ads Manager
- Campaign analytics and attribution
- A/B testing and experimentation
- Google Analytics and/or BI dashboards
- Data-driven decision making
- Strategic thinking and prioritization
- Creative collaboration with designers
- Communication and stakeholder management
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