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SEO Specialist (GEO/AEO)

company
John Morris Group
location
Colombo, Western Province, LK
posted
25 Sept
  • 𝗔𝗯𝗼𝘂𝘁 𝗝𝗼𝗵𝗻 𝗠𝗼𝗿𝗿𝗶𝘀 𝗚𝗿𝗼𝘂𝗽
  • John Morris Group is the only third-generation, privately owned scientific equipment supplier in the South West Pacific region to remain in the same ownership for nearly 70 years. We pride ourselves on our family roots and consider our team, suppliers and customers to be part of the family and the reason for our stability and success
  • About the Role
  • We are looking for a SEO & GEO Specialist to grow organic and AI search visibility across a global ecommerce portfolio of 50,000+ products and 7+ stores across multiple markets.
  • This is a hands-on role combining technical SEO, ecommerce SEO, content optimisation, and Generative Engine Optimization (GEO). You will develop strategies, run audits, implement improvements, analyse performance, and work closely with the CEO, developers, content, and sales teams to drive measurable growth
  • Key Responsibilities
  • Develop and execute SEO and GEO strategies across multiple ecommerce websites, brands, and markets
  • Conduct keyword research, search intent, competitor, content, and backlink analysis
  • Manage technical SEO including crawling, indexing, site architecture, internal linking, schema, canonicalisation, redirects, and page performance
  • Develop and optimise content based on search intent, topical authority, and entity optimisation
  • Improve visibility across Google and AI-powered search platforms through GEO and AEO strategies
  • Monitor organic rankings, traffic, conversions, AI visibility, citations, and competitor presence
  • dentify SEO issues and opportunities, prioritise actions, and work with developers to implement solutions
  • Requirements
  • 2+ years of hands-on SEO or digital marketing experience
  • Strong experience across technical SEO, on-page SEO, content SEO, keyword research, and backlink analysis
  • Experience managing SEO for ecommerce websites is an added advantage
  • Strong knowledge of Google Search Console, GA4, Semrush/Ahrefs, Screaming Frog, Looker Studio, and AI tools
  • Working knowledge of HTML/CSS and common ecommerce/CMS platforms such as Shopify, WordPress, WooCommerce, or nopCommerce
  • Strong understanding of structured data, semantic search, topical authority, entities, E-E-A-T, and international SEO
  • Practical understanding of GEO, AEO, AI Search, AI Overviews, and generative search platforms such as ChatGPT, Perplexity, and Gemini
  • Ability to work across multiple brands, markets, and domains while maintaining quality and consistency.
  • Proactive approach to emerging search and digital marketing trends
  • Experience in social media and broader digital marketing is an advantage
  • A relevant bachelor’s degree is preferred
  • What we offer
  • A USD pegged salary
  • Special Allowance for working early morning shift
  • Transport is provided for early pick up
  • Medical Cover
  • Attractive salary and incentives based on experience
  • Send your resume to careers.sl@johnmorrisgroup.com
  • Apply Now!