AM
Amazon Intelligence is a set of Retail IQ plugins from SimilarWeb's product team that pulls Amazon category, keyword, and competitor data into analyst workflows. Brand managers and category leads use it to size category demand, track share shifts against rival ASINs, surface keyword gaps, and monitor product-level performance and brand health. Delivered as open plugins on GitHub rather than a packaged SaaS dashboard, it suits teams already running SimilarWeb data pipelines internally.
> what it does
- Track Amazon category demand trends and share-of-voice shifts weekly
- Benchmark ASIN performance against named competitor sets on Amazon
- Surface keyword gaps and ranking opportunities within defined categories
- Monitor brand health signals including reviews, ratings, and buy-box
- Deploy as open plugins inside existing SimilarWeb Retail IQ workflows