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orocommerce

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OroCommerce is an open-source B2B commerce platform built for manufacturers, distributors, and wholesalers managing long sales cycles and account-specific catalogs. It handles customer-tiered pricing, quote negotiation, corporate account hierarchies, and multi-warehouse inventory out of the box. The built-in CRM ties buying activity to sales rep workflows. Technical teams at mid-market and enterprise B2B sellers typically evaluate Oro against Adobe Commerce and BigCommerce B2B when SKU complexity or buyer hierarchies break generic platforms.

> what it does

  • Handles complex B2B catalogs with customer-specific pricing and assortments
  • Supports multi-website, multi-organization setups from a single backend
  • Ships with quote-to-order workflows, RFQs, and approval chains
  • Exposes a flexible data model built for distributors and manufacturers
  • Open-source codebase allows deep customization without licensing gates

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