eg
jobs/sundayy

Data Analyst II, Ecommerce

company
Sundayy
location
United States
work mode
onsite
posted
25 Jul
  • **About The Company**
  • Greenlight is a leading family fintech company dedicated to empowering parents to raise financially savvy children. With a mission to foster financial literacy and independence among the next generation, Greenlight offers an award-winning banking app designed specifically for families. Serving over 6 million parents and children, the company provides innovative tools such as automated allowances, chore management, flexible spending controls, and investment options to help families build a secure financial future. At Greenlight, the core belief is that every child deserves the opportunity to become financially healthy and happy, which drives the team to create impactful solutions that promote responsible money management from a young age.
  • **About The Role**
  • Greenlight is seeking a highly skilled Data Analyst II, Ecommerce, to lead analytics for its devices business segment. This role involves managing the end-to-end measurement and analysis of Greenlight’s physical hardware products, including the Safe Family GPS tracker and the Family Hub smart home display, sold via Shopify and Amazon platforms. The successful candidate will serve as the analytical lead, responsible for understanding what factors influence device sales, how buyers convert into subscribers, and optimizing marketing spend across channels. This is a mid-level individual contributor position that requires a proactive approach to defining measurement frameworks, conducting independent analysis, and translating insights into actionable business decisions. The role reports directly to the Senior Director of Business Analytics and offers an exciting opportunity to influence key growth initiatives through data-driven strategies.
  • **Qualifications**
  • 4 to 8 years of experience in data or analytics roles, with a focus on e-commerce or retail marketing analytics
  • Hands-on experience with Shopify analytics and Amazon Seller Central or Amazon Ads platforms
  • Strong proficiency in SQL, with the ability to write clean, efficient queries across complex schemas
  • Experience with dbt, including developing and maintaining production models
  • Proficiency in Python for data manipulation, automation, and scripting, with familiarity in pandas
  • Experience using AI tools like Claude for accelerating analytical workflows
  • Understanding of attribution models, marketplace performance metrics, and subscription funnel analysis
  • Ability to independently scope, analyze, and drive analytical projects to completion
  • Excellent communication skills, capable of presenting insights to senior stakeholders
  • Preferred experience with Amazon Clean Room, Amazon DSP, AMC, Snowflake, and third-party Shopify reporting tools
  • Background in hardware sales with recurring subscriptions, such as connected devices or smart home products
  • Hands-on experience with experiment design, including A/B testing and incrementality analysis
  • Mentoring or reviewing work of junior analysts is a plus
  • **Responsibilities**
  • Develop and maintain a comprehensive measurement framework for Greenlight’s devices business across Shopify and Amazon channels
  • Define key performance indicators (KPIs), build reporting dashboards, and ensure real-time visibility into sales performance
  • Analyze the full sales funnel from ad impression to device purchase and subscriber conversion to identify drivers and barriers
  • Evaluate paid marketing performance, including ROAS, CAC, and payback periods, providing strategic recommendations for spend optimization
  • Investigate conversion funnels on Shopify and Amazon product pages to identify leakage points and opportunities for improvement
  • Build and own scalable dbt models that encode business logic, supporting dashboards, reporting, and stakeholder self-service
  • Create and maintain Tableau dashboards to provide marketing and leadership teams with current insights into sales, channel performance, and customer lifetime value
  • Leverage AI tools like Claude to enhance analytical workflows, documentation, and quality assurance processes
  • Partner with marketing teams to scope analytical problems, validate data quality, and ensure comprehensive reporting coverage
  • Proactively identify gaps in data, metrics, or reporting, and lead efforts to address these issues independently
  • Translate complex business questions into clear analytical plans, asking clarifying questions to ensure actionable insights
  • Present findings effectively to stakeholders, calibrating communication for various audiences and decision-makers
  • **Benefits**
  • Medical, dental, vision insurance, and HSA matching
  • Paid life insurance, accidental death & dismemberment (AD&D), and disability benefits
  • Traditional 401(k) plan with company match
  • Unlimited paid time off (PTO) and paid company holidays
  • Flexible work-from-home options, both remote and in-office
  • Professional development stipends to support ongoing learning
  • Mental health resources and access to 1:1 financial planning
  • Fertility healthcare benefits
  • Paid parental and caregiving leave, including support services during leave
  • Fully stocked kitchens, catered lunches, and occasional in-office social events
  • Employee resource groups fostering an inclusive culture
  • Equal Opportunity
  • Greenlight is an equal opportunity employer committed to fostering an inclusive environment. We do not discriminate against any employee or applicant based on age, race, color, national origin, gender, gender identity or expression, sexual orientation, religion, physical or mental disability, medical condition (including pregnancy or childbirth), genetic information, marital status, veteran status, or any other characteristic protected by federal, state, or local law. We are dedicated to creating a diverse and equitable workplace and provide reasonable accommodations during the hiring process.

More ecommerce jobs from Sundayy

view all sundayy jobs →
see more ecommerce jobs in united states →