SEO Specialist
- company
- Sundayy
- location
- United States (remote)
- work mode
- remote
- posted
- 1 Jun
- **About The Company**
- At Veracity, we strive to be a different kind of insurance partner—one that operates independently without outside investors, venture capital, or corporate parent pressures. Our culture is built on empowerment, accountability, and results-driven efforts. We believe that transparency fosters trust, which in turn drives growth and innovation. Our commitment to rigorous evaluation and relentless execution allows us to adapt swiftly and stay ahead in the industry. We serve small business owners exclusively, providing them with expert guidance and best-in-class insurance policies to help their businesses thrive. Our independence ensures that our focus remains on what truly matters—supporting our clients and fostering their success. As we continue to grow rapidly, we are looking for talented individuals to join our team and contribute to our mission of transforming the insurance landscape.
- **About The Role**
- Veracity Insurance Solutions is seeking a skilled SEO Specialist to support organic growth across a portfolio of brands and products. Reporting directly to the SEO Manager, you will collaborate with diverse teams including Writers, Editors, Designers, Product Marketing Managers, Partnerships, Social Media, Video, Paid Media, and Development partners. Your primary responsibility will be to enhance search visibility, attract qualified organic traffic, and support conversion objectives throughout the marketing funnel. This remote role requires a versatile professional capable of managing keyword research, content planning, technical SEO, reporting, testing, and leveraging emerging AI-influenced search strategies. You will own your portfolio, translate insights into actionable strategies, and drive meaningful organic growth for the organization.
- **Qualifications**
- 3+ years of hands-on SEO experience with a proven track record of strategy development and execution
- Strong expertise in technical SEO, on-page SEO, keyword research, content strategy, and site audits
- Experience improving organic performance through successful SEO campaigns; B2B experience is a plus
- Proficiency with WordPress and core SEO tools such as GA4, Google Search Console, Ahrefs, Semrush, Moz, and Screaming Frog
- Knowledge of backlinks, link building, and digital PR best practices
- Understanding of how AI is reshaping search and experience using AI to enhance SEO workflows and outcomes
- Strong project management, prioritization, and stakeholder communication skills
- GA4 certification or willingness to obtain certification shortly after hire
- Curiosity, accountability, and ability to work independently with minimal supervision
- **Responsibilities**
- Own and execute the SEO strategy for an assigned portfolio of brands and products
- Conduct regular SEO, content, technical, and competitor audits, translating findings into prioritized action plans
- Develop and manage content calendars, optimization plans, refresh opportunities, and briefs for both new and existing pages
- Collaborate cross-functionally to improve search rankings, traffic, engagement, and conversion metrics
- Implement and support technical SEO enhancements, including metadata, crawlability, indexation, internal linking, schema markup, site structure, and overall site health
- Maintain topic clusters, internal linking strategies, and on-page optimization for landing pages and blog content
- Use analytics and reporting tools to identify issues early, validate data accuracy, and recommend next steps
- Contribute to testing initiatives, backlink opportunities, digital PR campaigns, and off-site visibility efforts
- Apply AI-assisted workflows to improve research, execution speed, and search visibility while maintaining quality and judgment
- Perform other duties as assigned to support organizational goals
- **Benefits**
- Health, dental, and vision insurance plans
- Four weeks of paid time off to promote work-life balance
- Ten paid company holidays plus two floating holidays
- 401K retirement plan with employer matching contributions
- Personal assistance programs supporting a healthy personal and professional life
- Equal Opportunity
- Veracity is proud to be an equal-opportunity employer. We are committed to providing equal employment opportunities to all qualified applicants regardless of race, color, religion, sex, national origin, disability, or any other legally protected characteristic. We encourage candidates from diverse backgrounds to apply. If you require accommodations during the interview process, please let us know, and we will make every effort to assist you.