Peec AI measures how brands appear inside answers from ChatGPT, Perplexity, Gemini, and other AI search engines, tracking visibility share, ranking position, and sentiment across prompts that matter to the category. Marketing and SEO teams use it to benchmark against competitors, monitor citation sources feeding the models, and identify which content assets get pulled into generative answers. The buyer is typically a head of SEO or brand marketing at a consumer or DTC company.
> pick this if
Pick this if you're a DTC or consumer brand with an in-house SEO or brand lead who needs to measure and defend share of voice inside ChatGPT, Perplexity, Gemini, and Claude as a distinct channel from traditional search.
> look elsewhere if
Look elsewhere if you're a pure-play performance marketer optimizing paid acquisition, an SMB without dedicated SEO headcount to act on the data, or an enterprise that needs deep API access and custom LLM coverage beyond the major consumer models.
> what it does for ecommerce
- Track brand visibility across ChatGPT, Perplexity, Gemini, and Claude
- Benchmark share of voice against named competitors in AI answers
- Monitor sentiment and tone of AI-generated brand mentions
- Identify citation sources and domains feeding generative responses
- Run prompt sets tied to category-specific buyer intent
> how you'd use it
- DTC skincare brand, $20M GMV, 4-person marketing team with one SEO leadHead of SEO runs a weekly prompt set of 150 category queries ("best retinol for sensitive skin", "vitamin C serum dupes") across ChatGPT and Perplexity to track whether the brand surfaces versus Sephora-owned labels and Reddit-heavy competitors→ Identifies that 60% of competitor citations come from three review sites the brand has no presence on, triggering a targeted PR and seeding plan
- Mid-market B2B SaaS for ecommerce ops, $30M ARR, 6-person demand gen teamCMO adds Peec to the existing SEO stack (Ahrefs + Semrush) to monitor share of voice in AI answers for bottom-funnel comparison prompts where buyers ask Gemini and Claude to shortlist vendors→ Quantifies a 12-point visibility gap versus the category leader and reprioritizes content roadmap toward comparison pages and G2 review velocity
- Consumer electronics brand, $120M GMV, 15-person brand and performance teamBrand marketing lead tracks sentiment and tone of AI-generated mentions across 500+ prompts monthly, flagging when model outputs repeat outdated product specs or negative review language→ Builds a monthly GEO report for the exec team and works with PR to correct source articles feeding the models