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Shopify Plus

Shopify's enterprise tier, built for high-volume DTC at scale.

  • Starting priceFrom $2,300/mo
  • ModelSaaS subscription
  • Sold toMid-market to enterprise
  • Last checkedOctober 2026
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At a glance

Commercial model
SaaS subscription
Architecture
IntegratedBack end and storefront ship as one product. APIs may exist, but the bundled storefront is the main way to sell.
Deployment
Cloud SaaS
Headless
Headless supportedOfficial headless APIs plus an official storefront framework or documented headless programme. Yes (Hydrogen + Oxygen)
Founded
2014
Headquarters
Ottawa, Canada

Who it suits

High-growth DTC and B2B brands and multi-region retailers needing expansion stores and Shopify Flow automation.

Approximate fit by business scaleGuidance from vendor positioning and documented merchants, not a guarantee. Complexity matters as much as revenue.

  • Under $50K GMVLess typical
  • $50K to $500KLess typical
  • $500K to $10MStrong fit
  • $10M to $100MStrong fit
  • $100M+Possible fit

Strong fit at $500K to $100M GMV.

Strengths

Proven Black Friday scalability, main store plus 9 expansion stores, Shopify Flow automation, unified B2B and B2C, Hydrogen for headless, dedicated support.

Limitations

Per-sale fees on non-Shopify Payments gateways, high app TCO, less flexible than composable for complex catalogues.

Pricing

From $2,300/mo

Published starting price for the software or plan only. It does not include hosting, apps, implementation, development or running costs.

Plans
$2,300/mo on a 3-year term or $2,500/mo on a 1-year term for standard setups. Complex, higher-volume businesses move to a variable platform fee based on revenue; rates are not published.
Transaction fees
0.20% on third-party gateways; waived with Shopify Payments
Billing
3-year term; $2,500/mo on a 1-year term
Hosting included
Yes
Quote only
Top tier only

Capabilities

Recorded as built in, in a paid tier or first-party module, through third-party apps only, or not documented.

  • B2B / wholesale

    Built in

    Built in. Documented: Company accounts, Customer-specific pricing, Net payment terms.

  • Multi-currency

    Built in

    Built in.

  • Multi-language

    Built in

    Built in.

  • Multi-store

    Built in

    Built in.

  • Point of sale

    Built in

    Built in.

  • Subscriptions

    Built in

    Built in.

  • Multi-vendor marketplace

    Via apps

    Third-party apps only.

Market position and merchants

79,507 domains and about 53,000 distinct merchants on Shopify Plus (Store Leads, Sep 2026).

Documented merchants

  • Kylie Cosmetics
  • Gymshark
  • Rothy's
  • Staples Canada
  • Mattel
  • Skullcandy

From vendor case studies or platform signals on the merchant's live site. Examples, not endorsements.

Platforms to compare

Sold to the same segment, ordered by how many of the same capabilities the vendor provides.