SAP Commerce Cloud
The B2B heavyweight, formerly Hybris.
Also known as Hybris, SAP Hybris, SAP Commerce
- Starting priceQuote only
- ModelCommercial licence
- Sold toEnterprise
- Last checkedOctober 2026
At a glance
- Commercial model
- Commercial licence
- Architecture
- ModularOne codebase with an extension system and broad API coverage. The bundled storefront is optional.
- Deployment
- Managed cloud (PaaS)Cloud (SaaS). On-premise ended mainstream maintenance July 2026
- Headless
- Headless supportedOfficial headless APIs plus an official storefront framework or documented headless programme. Yes (headless via APIs and Spartacus / Composable Storefront)
- Founded
- 1997 (Hybris); acquired by SAP 2013
- Headquarters
- Walldorf, Germany
Who it suits
Global B2B manufacturers, industrial distributors and complex B2C enterprises already running SAP ERP.
Approximate fit by business scaleGuidance from vendor positioning and documented merchants, not a guarantee. Complexity matters as much as revenue.
- Under $50K GMVLess typical
- $50K to $500KLess typical
- $500K to $10MLess typical
- $10M to $100MPossible fit
- $100M+Strong fit
Strong fit from $100M GMV up.
Strengths
Best-in-class B2B capabilities, tight SAP ERP and S/4HANA integration, strong for complex catalogues and quotes.
Limitations
Expensive and slow to implement, older tech stack in parts, on-premise edition ended mainstream maintenance July 2026.
Pricing
Quote only
Published starting price for the software or plan only. It does not include hosting, apps, implementation, development or running costs.
- Plans
- Quote only. SAP publishes no prices.
- Transaction fees
- Not published (quote only)
- Billing
- Quote only. SAP publishes no prices.
- Hosting included
- Yes
- Quote only
- Yes, no published price
Capabilities
Recorded as built in, in a paid tier or first-party module, through third-party apps only, or not documented.
B2B / wholesale
Built inBuilt in. Documented: Company accounts, Quotes, Net payment terms, Punchout. Customer-specific pricing not confirmed in scraped pages, so customerPricing left out.
Multi-currency
Built inBuilt in.
Multi-language
Built inBuilt in.
Multi-store
Built inBuilt in.
Point of sale
Not documentedNot documented. A SAP Community release post title mentions 'Cloud integration with SAP Commerce Cloud' for Customer Checkout cloud edition 3.0 2503, but the body was not retrievable. Ask SAP or verify before setting native.
Subscriptions
Higher tierPaid tier or first-party module. Requires the separately licensed SAP Subscription Billing product.
Multi-vendor marketplace
Via appsThird-party apps only. SAP's own Marketplace Accelerator ('a platform to host a marketplace for Vendors') is documented in the SAP Commerce 2205 on-premise docs; Accelerator UI templates are deprecated in Commerce Cloud 2211, so it was not counted as native.
Examples: Mirakl Platform connector for SAP Commerce, Mirakl Marketplace Management (SAP partner listing)
Market position and merchants
Leader in the 2025 Gartner Magic Quadrant for Digital Commerce, named 11 times since 2014 (SAP).
Documented merchants
- Samsung
- Nokia
- Coca-Cola HBC
- Cintas
- Online Metals
From vendor case studies or platform signals on the merchant's live site. Examples, not endorsements.
Platforms to compare
Sold to the same segment, ordered by how many of the same capabilities the vendor provides.