Grow Halo
visit →Your Omnichannel Decision OS for Modern E-commerce Teams.
Grow Halo consolidates Shopify, TikTok Shop, and ad platform data into one reporting layer with third-party multi-touch attribution down to the ad level. Built for DTC growth teams juggling Meta, TikTok, Google, and Amazon spend, it pairs visitor-level tracking with creative analytics that compare image versus video performance. An AI assistant handles ad-hoc reporting queries, giving analysts and founders a single place to reconcile attribution gaps across channels.
> pick this if
Pick this if you're a Shopify-native DTC brand between $2M and $40M running paid spend across Meta, TikTok, Google, and Amazon and need third-party MTA plus creative-level reporting without building it in a BI tool.
> look elsewhere if
Look elsewhere if you're enterprise-scale, run headless or non-Shopify commerce, need incrementality testing and MMM rather than MTA, or require an MCP-ready data layer that feeds into your own warehouse and agents.
> Grow Halo is built for
- platform-agnostic
> what it does for ecommerce
- Attribute conversions at campaign, ad set, and ad creative level
- Consolidate Shopify and brand metrics alongside paid channel spend
- Segment visitors granularly for cohort and funnel analysis
- Compare image versus video creative performance across platforms
- Query reporting data conversationally through the built-in AI assistant
> how you'd use it
- DTC apparel brand, $5M–$20M GMV, 2–4 person growth teamRunning Meta, TikTok, and Google simultaneously with conflicting in-platform ROAS numbers; uses Grow Halo as the reconciliation layer to attribute revenue at the creative level and decide weekly spend allocation→ Replaces a patchwork of platform dashboards and a Sheets attribution model, cutting Monday reporting prep from half a day to under an hour and exposing which video creatives actually drive incremental Shopify orders
- Omnichannel beauty brand, $10M–$40M GMV, selling on Shopify plus TikTok Shop and Amazon, 1 analyst plus founderNeeds a unified view of paid spend against Shopify and TikTok Shop revenue, with creative-level breakdowns to brief the in-house content team on image vs. video performance→ Consolidates four ad platforms plus two storefronts into one dashboard and uses the AI assistant for ad-hoc questions, removing the need to hire a second analyst at current scale
- Performance-led DTC supplements brand, $2M–$8M GMV, founder-led with an external media buyerFounder wants defensible MTA numbers to challenge the agency's Meta-reported ROAS and decide whether to shift budget to TikTok→ Third-party attribution surfaces over-credited Meta last-click conversions and identifies TikTok creative formats worth scaling, informing a budget reallocation inside one quarter
> Grow Halo use cases
> Grow Halo key features
- Third-Party Multi-Touch Attribution on Campaign, Ad Set, and Ad Level.
- Granular Visitor Tracking & Advanced Segmentation.
- Shopify & Brand Analytics Consolidated on One Dashboard.
- AI-Assistant to Help with Reporting and Analysis.
- Creative Analytics to Compare Image & Video Performance.
> integrates with
- Amazon Ads
- Google Ads
- Klaviyo
- Meta Ads
- Pinterest Ads
- TikTok Shop
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> Grow Halo pairs well with
GorgiasSupport automation for the same Shopify DTC buyer running paid acquisition at scale.
eDesk ‑ AI, Helpdesk & ChatAdds multi-marketplace helpdesk coverage for brands selling on Amazon alongside Shopify.
Juphy: AI Chatbot & ChatGPTOnsite AI chat converts the paid traffic Grow Halo is measuring and optimizing.