Obviyo

Name: Obviyo
Availability: InStock

AI-powered tool suite enabling product-led growth for e-commerce businesses.

freemium· from $0/mo· free tier· 14-day free trial· for mid-market· verified 9 days ago

Obviyo matches individual shopper behavior signals to specific SKUs in real time, surfacing products through onsite recommendation units, adaptive tests, and automated merchandising bots. The platform pulls behavioral data across touchpoints to decide what each visitor sees next on category, product, and cart pages. It targets mid-market and enterprise ecommerce teams who want product-level personalization without rebuilding their merchandising stack or hiring a dedicated data science function.

> pick this if

Pick this if you're a mid-market or enterprise ecommerce team that wants SKU-level behavioral personalization running across PDP, category, and cart without hiring data scientists or rebuilding your merchandising stack.

> look elsewhere if

Look elsewhere if you need deep native integrations with a specific CDP, ESP, or headless stack — the integration surface is thin — or if your personalization ambitions extend beyond product recommendations into content, email, and paid media orchestration.

> Obviyo is used by

City Grounds
TULA Skincare
Lawnmower Tire Store
Corvette Collection
US-Mattress
Scrubs & Beyond
Tuccini
UGG Australia
Puma
Kiehl’s

> Obviyo is built for

platform-agnostic

> what it does for ecommerce

Matches shopper intent signals to individual SKUs in real time
Runs adaptive multivariate tests on recommendation placements and layouts
Deploys growth bots that automate merchandising decisions across page types
Blends collaborative and content-based logic in hybrid recommendation models
Unifies behavioral data across web, mobile, and marketing channels

> how you'd use it

Mid-market fashion retailer, $20–40M GMV, 3–5 person ecommerce team with no in-house data scientist
Replacing a legacy recommendations widget on PDP and cart pages, running Obviyo's growth bots to rotate SKU slots based on real-time intent signals instead of static rules merchandisers maintained in spreadsheets
→ Merchandisers reclaim weekly hours previously spent on manual collection curation; AOV lift from cart-page cross-sells becomes measurable within the first 60 days
Enterprise home goods brand on Shopify Plus, $75M+ GMV, 8-person growth team
Layering adaptive multivariate tests on category pages to decide recommendation placement, layout, and algorithm mix per segment without routing every experiment through a separate A/B tool
→ Testing velocity increases because recommendation experiments run inside the same platform serving them, and winning variants auto-promote rather than waiting on dev sprints
Mid-market DTC beauty brand, $5–15M GMV, 2 marketers plus a fractional CRO consultant
Using the free tier to deploy hybrid collaborative/content-based recommendations on PDPs while evaluating whether behavioral personalization moves the needle before committing to a paid contract
→ Gets a quantified read on recommendation-driven revenue lift before budget conversations, avoiding a six-figure personalization RFP cycle

> Obviyo use cases

> Obviyo key features

Shopper behavior-driven personalization
Hybrid recommendations
Adaptive multivariate testing
AI-powered growth bots
Cross-platform data integration
Real-time AI algorithms

> Obviyo pricing

verified 9 days ago

FREE STARTER$0/mo
Always free with limited features and branding.
- Promo Bar
- Cross-Sell Bots
- Conversion Bots
Free app trial.
PERSONALIZE$595/mo
Includes all FREE STARTER features, plus more advanced bots.
- Merchandizing Bots
- Personalization Bots
Up to 500,000 page views/month.
ENTERPRISE$1,495/mo
Includes all PERSONALIZE features, designed for large sites.
- Amazon Personalize
- Success Manager
Up to 2,000,000 page views/month. Custom quote for large sites.

Free Starter plan includes 'Powered by Obviyo' branding.

> compliance & trust

Shopify Plus certified

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