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Top ecommerce sites in United Kingdom. updated jul 2026 20 retailers · graded on the ecommerce grade score
The UK ecommerce market is dominated by Amazon, with Marks & Spencer and Next leading traditional retail transitions online. Argos, Asda, and Tesco represent supermarket sector growth, while Currys anchors electronics retail. eBay and Etsy serve marketplace segments, and Boots maintains pharmacy-ecommerce integration. The landscape reflects mature multichannel adoption across department stores, grocers, and specialist retailers.
207.7M
est. monthly organic visits
The retailer rankings Select a row for insights ↘
# retailer organic/mo eg score platform
1 56.2M 88 A custom ▸ “Amazon UK: Global marketplace for UK consumers. Vast selection across categories. Fast delivery, competitive pricing, Prime membership benefits.”
eg score 88 A
56,224,648 est. monthly organic visits
2 14.7M 86 A custom ▸ “UK's second-largest department store retailer offering clothing, home, food, and beauty to middle-to-premium consumers since 1884.”
eg score 86 A
14,666,047 est. monthly organic visits
3 14.7M 85 A custom ▸ “Next: UK fashion and homeware retailer, serving families and professionals, ranked #3 with custom platform.”
eg score 85 A
14,718,872 est. monthly organic visits
4 12.0M 85 A custom ▸ “UK general merchandise retailer; broad audience; catalog-based model with in-store collection and home delivery options.”
eg score 85 A
11,955,160 est. monthly organic visits
5 8.8M 84 A custom ▸ “UK grocery retailer serving mainstream households with everyday essentials, competitive pricing, and convenient online shopping.”
eg score 84 A
8,812,951 est. monthly organic visits
6 14.0M 84 A custom ▸ “eBay UK: Auction and fixed-price marketplace for British buyers seeking new, used, and collectible items from diverse sellers.”
eg score 84 A
14,017,892 est. monthly organic visits
7 7.1M 83 A salesforce commerce ▸ “Currys: UK electronics retailer serving mainstream consumers with broad appliance, computing, and entertainment product selection.”
eg score 83 A
7,072,312 est. monthly organic visits
8 4.7M 82 A custom ▸ “Etsy: Handmade and vintage marketplace for UK consumers seeking unique, independent-seller products unavailable on mainstream retailers.”
eg score 82 A
4,672,822 est. monthly organic visits
9 13.6M 81 A custom ▸ “UK health and beauty retailer offering pharmacy services, cosmetics, and wellness products to mass-market shoppers.”
eg score 81 A
13,557,644 est. monthly organic visits
10 7.2M 80 A- custom ▸ “Tesco: UK's largest supermarket retailer, serving mass market with extensive grocery, clothing, and general merchandise online.”
eg score 80 A-
7,226,638 est. monthly organic visits
11 5.6M 79 A- custom ▸ eg score 79 A-
5,587,003 est. monthly organic visits
12 7.3M 79 A- custom ▸ “UK supermarket chain offering groceries, household goods, and clothing to mainstream shoppers via own ecommerce platform.”
eg score 79 A-
7,343,382 est. monthly organic visits
13 8.0M 76 A- custom ▸ eg score 76 A-
8,032,576 est. monthly organic visits
14 4.1M 74 B+ custom ▸ eg score 74 B+
4,131,108 est. monthly organic visits
15 8.8M 74 B+ custom ▸ eg score 74 B+
8,756,592 est. monthly organic visits
16 6.1M 72 B+ custom ▸ eg score 72 B+
6,056,868 est. monthly organic visits
17 5.1M 71 B+ custom ▸ eg score 71 B+
5,076,600 est. monthly organic visits
18 1.0M 71 B+ custom ▸ eg score 71 B+
1,005,260 est. monthly organic visits
19 4.6M 71 B+ custom ▸ eg score 71 B+
4,621,670 est. monthly organic visits
20 4.1M 70 B+ custom ▸ eg score 70 B+
4,139,268 est. monthly organic visits
methodology The Ecommerce Grade (EG) Score is our 0–100 composite grade blending five signals per retailer: organic traffic strength (40%), domain authority (25%), cross-source market presence (20%), keyword breadth (10%), and year-over-year growth (5%). Scores are country-normalised so retailers within a market are directly comparable.
Inputs are compiled from public domain intelligence, organic traffic estimates, tech-stack signals, and legacy editorial rankings. Platform detection uses homepage HTML patterns.
Last refreshed: jul 2026.