top ecommerce sites in india.
updated apr 202620 retailers · graded on the ecommerce grade score
India's ecommerce sector centers on Amazon and Flipkart, which dominate general merchandise alongside specialized players like Myntra for fashion and Nykaa for beauty. Social commerce via Meesho and B2B platforms like IndiaMart reflect market diversity. Hyperlocal grocery (BigBasket), electronics (Croma, Reliance Digital), and fashion retail (Ajio) address specific segments, creating a fragmented but rapidly growing landscape serving 500+ million online shoppers.
“Amazon India: Marketplace leader offering electronics, fashion, groceries to Indian consumers via proprietary logistics network.”
eg score89A
105,217,158 est. monthly organic visits
“India's second-largest ecommerce platform; mass-market audience; competes with Amazon via logistics network and regional payment options.”
eg score88A
93,830,205 est. monthly organic visits
“Myntra: India's third-ranked fashion e-commerce platform serving style-conscious consumers with apparel, accessories, and footwear.”
eg score81A
14,318,062 est. monthly organic visits
“Meesho: Indian social commerce platform enabling resellers and small businesses to sell via WhatsApp and social media.”
eg score80A
13,772,706 est. monthly organic visits
“India's largest B2B marketplace connecting manufacturers, wholesalers, and businesses for bulk procurement and supplier discovery.”
eg score79A-
16,037,490 est. monthly organic visits
“Ajio: Indian fashion and lifestyle marketplace offering affordable apparel, accessories, and home goods to value-conscious consumers.”
eg score70B+
2,318,688 est. monthly organic visits
“Croma: India's largest electronics retailer, serving mass market consumers with wide gadget selection and organized store experience.”
eg score68B
5,841,975 est. monthly organic visits
“Indian beauty & personal care marketplace; 20M+ customers; largest selection of makeup, skincare, and wellness brands.”
eg score68B
3,682,749 est. monthly organic visits
“Reliancedigital: India's 9th-ranked electronics retailer; serves mass market with broad appliances, mobiles, and consumer electronics selection.”
eg score67B
6,071,268 est. monthly organic visits
“Bigbasket: Indian online grocer serving urban households with same-day delivery of fresh produce, staples, and household essentials.”
eg score66B
2,468,028 est. monthly organic visits
methodology
The Ecommerce Grade (EG) Score is our 0–100 composite grade blending five signals per retailer: organic traffic strength (40%), domain authority (25%), cross-source market presence (20%), keyword breadth (10%), and year-over-year growth (5%). Scores are country-normalised so retailers within a market are directly comparable.
Inputs are compiled from public domain intelligence, organic traffic estimates, tech-stack signals, and legacy editorial rankings. Platform detection uses homepage HTML patterns.
Last refreshed: apr 2026.