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AI app

Firework

Video commerce platform that adds shoppable video, livestream and 1:1 video chat plus an AI shopping assistant to brand websites and stores.

  • Freemium

Listing data refreshed Built from public product pages and documentation. SourcesClaim this listing

ecommerceguide summary

Firework adds shoppable video, livestream and 1:1 video chat to a brand's own site, alongside an AI Shopping Agent and the AVA AI video assistant. Videos can be placed on site pages, in email and SMS, and shown on the Shop App, with UGC imported from Instagram and TikTok. Pricing runs from a free Pilot plan through Starter, Growth, Pro and Enterprise tiers, with no published plan prices.

Why it stands out

The free Pilot plan includes showing videos on the Shop App and importing UGC from Instagram and TikTok.

What Firework does

ecommerceguide editorial
  • Products include Shoppable Video, Video Showroom, 1:1 Video Chat and AI Content Solutions
  • Pilot plan covers 10 video uploads, 3 playlists and one login
  • Interactive video supports quizzes, polls and custom calls to action
  • Additional video views charged at $10 or $5 per 1,000
  • Pro and Enterprise tiers add custom commerce integrations and multiple store connections
  • QR codes link offline stores and packaging to video content
  • Published by Loop Now Technologies, with AI video translation as an add-on

How ecommerce teams could use it

ecommerceguide editorial

Illustrative scenarios written by ecommerceguide from the product's documented capabilities. They are not customer case studies.

  1. Beauty brand selling from its own website

    Adding video to product pages and answering questions from shoppers comparing skincare ranges

    Intended outcomeShoppable video plays on product pages while the AI Shopping Agent handles conversational questions

  2. Fashion retailer with existing social content

    Reusing Instagram and TikTok clips across the site and marketing messages

    Intended outcomeThe UGC importer pulls clips in, and videos can be embedded in email and SMS campaigns

  3. Home goods retailer with physical stores

    Connecting in-store and online shopping for considered purchases

    Intended outcomeVideo Showroom and 1:1 Video Chat put experts on call, with QR codes linking offline stores to video

Who it suits

ecommerceguide editorial

Best for

You want shoppable video, video showrooms and 1:1 video chat on your own site, starting on a free Pilot plan.

Probably not for

You need published plan prices, since Firework lists no USD prices and quotes Pro and Enterprise on request, with video views charged per 1,000 above plan limits.

Business size
Any stageSelf-serve Pilot, Starter and Growth plans sit alongside a Pro tier described for mid-market businesses and an Enterprise tier for sites above one million monthly visitors.
Verticals
DTC apparel and fashion, DTC beauty and cosmetics, Food and beverage, Omnichannel retail

Firework pricing

From the vendor

As published by the vendor. Prices change, so confirm on the vendor's site before buying.

Model
Freemium

Often used alongside

ecommerceguide editorial

Categories and use cases

Sources

ecommerceguide profiles are built from public product information and written for ecommerce teams. We do not test products, and paying never changes where a listing ranks.

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