Category - Ecommerce Guides
Ecommerce Mystery Shoppers
Your ecommerce site needs to be tested and tested again: this cannot be emphasised enough. Ecommerce sites flourish (or fail) on the strength of the user experience they provide, and testing the shopping process repeatedly is the best way to achieve...
Email Marketing for Ecommerce Solutions
Using email marketing to make the most of your e-commerce site So you‘ve decided to take the plunge – you’ve set up your own e-commerce business and it looks great, now you just need some customers! In the outside world, you’d start with some...
Ecommerce Store Trust Marks
Establishing trust is a perpetual concern for online vendors. Although shoppers are becoming increasingly comfortable parting with their details online, they may still need assurance when visiting an unfamiliar Ecommerce site. Adding trust marks to...
How to improved the speed of your Ecommerce store.
If you have decided to begin an online business venture, it’s important to take into account the speed of your ecommerce store. A slow loading website can be detrimental for any business, and it can thwart your efforts before your fledgling...
Ecommerce Security Explained
Online shopping has soared in recent years, and as more and more retailers set up Ecommerce facilities, security has become a major priority. Why security matters For both customers and retailers, the consequences of being hit by an online security...
Copyright Protection for Ecommerce Websites
The internet is wonderful for promoting your business, but as Ecommerce increases, there’s a risk that others can copy either the features, or content, of your website. Thankfully, the law provides protection for your website and its contents...
Ecommerce CRM solutions and platforms
As an e-commerce business, your customers are your lifeblood, and essentially your most precious entity. Whether you have already built up a loyal customer base, or are setting out to execute a business development plan, selecting a way of...
Guide to dropshipping and ecommerce
Drop shipping is a business model where the store doing the selling doesn’t hold any items in stock. When a customer buys an item from the business, that business arranges for the item to be shipped to the customer from the supplier directly...
Best ways to offer Ecommerce customer service.
Good customer service is something that has the ability to really make a brand stand out in what is a very crowded marketplace. In days gone by with traditional commerce and shopkeeping, this was a simpler exercise – good customer relations largely...
Implementing customer reviews on your Ecommerce website.
Why do I need customer reviews on my ecommerce site? When you are setting up a new ecommerce business, displaying customer reviews on your site is really important in establishing trust with your new customers – which means more sales for you...
How to create Ecommerce customer loyalty?
Today’s consumers are savvy, thrifty and incredibly well-informed. It’s no longer the case that people have to shop around on the high street or in the mall to find a bargain; the explosion in smartphone technology has meant that...
Ecommerce Contests solutions
As with most forms of online business, e-commerce relies on user engagement as a massive driving force behind building customer loyalty, and ultimately impacting on the bottom line through increased sales. If we sit on our haunches and wait for the...
Ecommerce accounting – the best ways to manage
When you’re just getting your ecommerce business off the ground, keeping track of your finances can be a bit of a nightmare. If you haven’t had to do any accounting before and this is the first business you’ve managed, it can feel...
Adding coupon codes to your website the how and the why?
Adding coupon discount codes to your website can be a real moneyspinner. Offering codes to customers on an email will help you build your mailing list; offering discounts through partners will help them promote your products with their own defined...
Building your own Ecommerce CMS – Pros and Cons
Choosing a content management system (CMS) is one of the first and most vital steps an Ecommerce start-up will make. In an age where entrepreneurs are increasingly building their own systems from the ground up, you are likely already wondering how...
Creating Surveys and Polls for Ecommerce Websites
Surveys and polls are a staple part of many businesses’ marketing campaigns, providing valuable customer feedback while also offering an opportunity for greater interaction. How much potential they have to benefit your business often comes down to...
Syncing Facebook, Twitter and LinkedIn Social Accounts
Syncing Facebook, Twitter and LinkedIn: pros, cons and how to do it In an ecommerce market where time is money, being able to sync your main social media profiles can bring some much needed efficiency to your operations. But will you have to...
The ultimate guide to tools you can use to edit product shots for your online store
As an e-commerce business, you need to make sure that you give your customers the right impression of your products. As they can’t see or touch them in real life, it’s essential that your product shots display your products in the best...
A Guide to B2B Ecommerce Payment Systems
Models of B2B Payments In the B2B payment universe, there are three types of payment systems: those that replace the traditional role of the bank or finance company, those that work with banks and finance companies to provide a service that banks...
Ecommerce Store Checklist
Before you launch your e-commerce site, make sure you have these 15 critical tools. Here’s an inspiring fact for anyone starting an online business: If you gather everything you need before you launch, you’ll be far ahead of most people...
